Lead, Retail Brand Professional Inline/Specialty Japan

Nike

3.7

(41)

Miami, FL

Why you should apply for a job to Nike:

  • 60% say women are treated fairly and equally to men
  • 56% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.

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    Position summary

    who will deliver inspiration and innovation to make athletes* dreams a reality. A person who is dreamer, doer, editor and tastemaker. A person who brings skills and passion to a challenging and constantly evolving game. A person who is strategic thinker and idea generator with excellent attention to detail for brand and stores.

    • Bachelor's degree or anything equivalent.

    • Minimum 3 years of experience in brand management, retail or digital marketing.

    • Strong oral and written communication skills (in both English and Japanese).

    • Strong interest or background in sport, youth culture, sneakers, fashion and streetwear.

    • Project management experience, Analytical skills to gather business, consumer insights and apply learnings.

    Domestic travel required to visit agency partners and partner stores once per season. International travel might also occur a couple of times per year, depending on the business situation as well.

    WHAT YOU'LL WORK ON

    You will work on building plans and delivering execution in excellence for "marketing of the store" and "marketing in stores" for seasonal and non-seasonal stories.

    • Programming seasonal direction for Nike Direct In-line stores each season, 8-10 times per year and build strategic plan and execution for new store openings
    • Work alongside Nike Direct inline stores and Value stores to execute cross-channel projects and seasonal stories.
    • Lead seasonal and non-seasonal marketing plan development, briefing and providing direction for implementing execution across Japan. This includes the development of in-store signage for always-on products/collections, promotions and sale events based on our brand playbook.
    • Manage annual marketing budget for Nike In-line stores
    • Success will be measured based on increase in our brand strength, consumer engagement, membership and Nike Direct In-line business growth.

    Why you should apply for a job to Nike:

  • 60% say women are treated fairly and equally to men
  • 56% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.