and obsessed with delivering breakthrough experiences across Nike's digital ecosystem.
Key Qualifications:
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Based in Singapore
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Minimum of 3 years of marketing experience, including significant exposure to digital/app marketing
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Bachelor's degree in marketing, Communications, or related field.
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Proven ability to lead and execute high-impact marketing campaigns; sports-related experience is a plus
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Expertise in marketing analytics and creative planning, with a test-and-learn mindset
WHAT YOU'LL WORK ON
You'll lead digital brand plans for Running, Training, and Nike Kids in SEA&I-creating bold ideas and orchestrating end-to-end digital experiences that ignite the brand and drive growth.
Core Responsibilities:
- Lead and integrate digital brand strategy for Running, Training, and Nike Kids, focusing on seasonal concepts, product marketing, and athlete moments
- Create compelling hooks to bring consumers on-platform to experience Nike products, stories, and communities
- Own the end-to-end execution of integrated digital marketing plans across Nike-owned platforms and digital partners-from brief to go-live
- Act as subject matter expert for Nike.com, Nike App, and key social platforms, leveraging capabilities to enhance brand experience
- Collaborate with cross-functional teams and external agencies to amplify brand moments and bring initiatives to life
- Stay ahead of industry, sport, and marketplace trends to inform plans and create authentic consumer connections