Sr Mgr, Competitive Intelligence

al and local competitors

• Analyzes market share and flow share trends for all competitors, at a local market level

• Assesses growth opportunities and threats by geography and product

• Analyzes offers and promotional tactics for national, regional and local competitors

• Keeps abreast of key industry and product trends

• Gains an understanding of business needs and researches and recommends solutions

• Maintains a focus on customer excellence and links to business challenges and objectives with tactical execution and results

• Performs other duties as assigned

REQUIRED QUALIFICATIONS

Skills/Abilities and Knowledge

• Ability to read, write, speak and understand English

• Strong knowledge of marketing principles, techniques, and processes

• Ability to conduct competitive analysis and business/ industry research

• Solid understanding of field marketing and intelligence

• Strong communication skills, including experience presenting complex information in a concise and easy to understand fashion

• MS Office skills, including PowerPoint, Excel and Word- with high level of proficiency in Excel

• Ability to manage large, complex data projects

• Strong organizational skills and attention to detail

• Ability to succeed in a fast-paced dynamic environment with limited oversight

• Ability to analyze and interpret data

• Ability to effectively present information to management

• Ability to make decisions and solve problems while working under pressure

• Ability to supervise and motivate others

• Ability to think strategically and anticipate future trends, needs and expectations

• Ability to analyze large datasets to summarize key trends and synthesize insights

• Proficiency with Microstrategy, ThinkCell and Tableau required

• Proficiency with SQL and Alteryx preferred

Education

Bachelor's degree in Marketing, Management, Finance, Statistics or Economics or equivalent work experience

MBA preferred

Related Work Experience Number of Years

Marketing or Strategic Planning experience 6-7

WORKING CONDITIONS

Office environment

Occasional travel

MDA625 2025-46087 2025

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A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

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