Email Marketing Specialist

Renaissance Learning

4.1

(8)

United States (Remote)

Why you should apply for a job to Renaissance Learning:

  • 4.1/5 in overall job satisfaction
  • 4.5/5 in supportive management
  • 88% say women are treated fairly and equally to men
  • 75% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.
  • Tuition Assistance (Up to $5,250)
  • Fertility and Family Planning benefits for those enrolled in a UHC Medical Plan
  • Up to 20 Weeks Parental Leave (14 weeks paid, 6 weeks unpaid)
  • #744000020813015

    Position summary

    luding newsletters, regional email support, webinar invitations and follow up. Report on email campaigns, database health and speak to trends and performance of emails. Support key marketing initiatives and campaigns within email platform (Marketo).

    In this role, you will:

    • Work within email platform (Marketo) to build lists, design, test and deploy email campaigns

    • Experience designing, coding and maintaining email templates using Knak or HTML and CSS

    • Measure and report on effectiveness of campaigns

    • Work within the marketing database to maintain data quality, lead flow, audience segmentation

    • Work with internal Marketing teams to design, build and execute marketing campaigns

    • Collaborate and support regional field marketing managers to support regional sales initiatives

    • Analyze and monitor automation platform to find new efficiencies

    • Maintain knowledge of internal marketing systems to ensure proper tracking and lead creation.

    • Understand and support third party integrations into Marketo including, but not limited to: Sendoso, Zoom, Splash

    • Monitor CRM and automation platforms to maintain data flow and quality

    • Manage an email deployment calendar

    • Perform routine data clean up and normalization

    • Support outside teams for email support - events, webinars, implementation/onboarding, etc.

    • Collaborate with design and media teams to request and approve all creative assets for emails sends

    Qualifications

    For this role, you must have:

    • Knowledge of email/digital marketing technologies, techniques, and trends

    • Ability to analyze data and be a creative problem solver

    • Strong attention to detail

    Bonus points for:

    • Strong project management skills and exceptional attention to detail

    • Organized and able to manage multiple assignments simultaneously, prioritize responsibilities, and meet deadlines

    Additional Information

    All your information will be kept confidential according to EEO guidelines.

    Salary Range: $56,100 to $77,200 This range is based on national market data and may vary by location.

    Benefits for eligible employees include:

    • World Class Health Benefits: Medical, Prescription, Dental, Vision, Telehealth

    • Health Savings and Flexible Spending Accounts

    • 401(k) and Roth 401(k) with company match

    • Paid Vacation and Sick Time Off

    • 12 Paid Holidays

    • Parental Leave (20 total weeks with 14 weeks paid) & Milk Stork program

    • Tuition Reimbursement

    • Life & Disability Insurance

    • Well-being and Employee Assistance Programs

    Frequently cited statistics show that some women, underrepresented individuals, protected veterans and individuals with disabilities may only apply to roles if they meet 100% of the qualifications. At Renaissance, we encourage all applications! Roles evolve over time, especially with innovation, and you may be just the person we need for the future!

    EQUAL OPPORTUNITY EMPLOYER

    Renaissance is an equal opportunity employer and does not discriminate with respect to any term, condition or privilege of employment based on race, color, religion, sex, sexual orientation, gender identity or expression, age, disability, military or veteran status, marital status, or status of an individual in any group or class protected by applicable federal, state, or local law.

    REASONABLE ACCOMMODATIONS

    Renaissance also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act and applicable state and local laws. If accommodation is needed to participate in the job application or interview process, please contact Talent Acquisition .

    EMPLOYMENT AUTHORIZATION

    Applicants must be authorized to work for any employer in the United States. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

    For information about Renaissance, visit: https://https://www.renaissance.com/

    Why you should apply for a job to Renaissance Learning:

  • 4.1/5 in overall job satisfaction
  • 4.5/5 in supportive management
  • 88% say women are treated fairly and equally to men
  • 75% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.
  • Tuition Assistance (Up to $5,250)
  • Fertility and Family Planning benefits for those enrolled in a UHC Medical Plan
  • Up to 20 Weeks Parental Leave (14 weeks paid, 6 weeks unpaid)