Marketing Manager, Manufacturing Solutions

xt of our industry go-to-market strategies, campaigns and plans and using connections with Digital Industries (DI) Automation. A key aspect of this role is to identify and develop an ecosystem of solution Subject Matter Experts across DISW, as well as DI Automation organization, then align and consolidate the collective knowledge to support the achievement of our strategic revenue objectives. To do this, you will collaborate closely with solution/product managers, as well as sales/portfolio developers/partners to determine and validate the best positioning and messaging - while working with the content marketing team/third party vendors to develop engaging content that helps the market understand the unique value proposition that Siemens delivers to accelerate the digital transformation of our customers.

You will also work with industry marketing and global marketing planning and execution to drive that content into the marketplace through integrated industry marketing campaigns and measure the effectiveness of the activities to continuously improve and adapt to the market realities.

Key Responsibilities:

• Gathers and documents input from market and competitive research, sales feedback and customer interactions.

• Collaborates with appropriate partners to define and develop differentiated value proposition, messaging and content for prioritized solutions that address our target customers business challenges.

• Drives the implementation of POCs to test and validate/adjust the messaging and content prior to scaling across industry campaigns.

• Collaborates with industry marketing and global marketing planning and execution to incorporate the solution value proposition consistently across industry campaigns and ultimately bring to market.

• Monitors and measures the effectiveness of the industry marketing campaigns against defined critical metrics and adjusts messaging and content to ensure continuous improvement in alignment with market realities and company's go-to-market and business goals.

Qualifications:

• Strong background in marketing software-based solutions, specifically message and value proposition development.

• Proven marketing experience working with industrial software and hardware solutions and services in the discreet or process industry.

• Solid understanding of cloud technologies and SaaS business models.

• Be a flexible and creative individual capable of leading and handling multiple priorities and projects in a fast paced, often ambiguous, and diverse environment.

• Experience in a project and program management role; with strong organizational and change management skills and a strong sense of ownership/bias for action to deliver results.

• Strong interpersonal skills with proven ability to influence/negotiate and garner support for objectives; comfortable negotiating and driving timely decisions.

• Standout colleague and excellent social skills to build positive relationships.

• Bachelor's degree or equivalent experience in Marketing, Business, or Engineering

• Proven experience in or working in the industrial software space

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

We are siemens

We're Siemens. A collection of over 377,000 minds building the future, one day at a time in over 200 countries. We're dedicated to equality, and we welcome applications that reflect the diversity of the communities we work in. All employment decisions at Siemens are based on qualifications, merit and business need. Bring your curiosity and creativity and help us shape tomorrow!

Siemens Digital Industries Software. Transform the everyday

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