Account Manager, TikTok Shop Ads | SMB EMEA [French-speaking]

lf in these new markets, our team plays a critical role in helping merchants unlock their full potential, driving measurable business outcomes, and shaping the future of digital commerce in the region.
About the Role:
As an Account Manager on the EMEA Shop Amplify Team, you will serve as a trusted advisor to merchants, agencies, and internal stakeholders, guiding them through the full lifecycle of Shop Ads-from activation and onboarding to optimization and scaling. You will leverage your expertise in digital marketing and eCommerce to consult on strategy, drive product adoption, and deliver best-in-class customer service. Your work will directly impact TikTok Shop's growth trajectory in the region.
We are looking for candidates who thrive in fast-growing environments, are self-driven, demonstrate strong ownership, and are highly motivated to develop their careers. The ideal candidate is mission-driven, entrepreneurial, and eager to drive business growth in a startup setting.
Responsibilities:

• Consultative Partnership:
  Serve as a TikTok Shop Ads subject matter expert for both clients and internal teams, providing strategic guidance on product adoption, campaign strategy, and optimization to align marketing objectives with business outcomes.
• Merchant Activation & Incubation:
  Lead end-to-end engagement activities for TikTok Shop merchants, including prospecting, onboarding, project planning, troubleshooting, and supporting activation and incubation programs to ensure a strong start and sustainable growth.
• Campaign Management & Optimization:
  Oversee campaign setup, performance monitoring, and ongoing optimization; deliver actionable insights and recommendations to maximize ROI and client satisfaction.
• Revenue Growth:
  Drive and facilitate the adoption of Shop Ads as a primary solution for merchants scaling on TikTok Shop. Support the creation of integrated media plans and help steer account growth in both pre-sale and post-sale processes.
• Market & Product Expertise:
  Stay up-to-date on TikTok Shop product developments, market trends, vertical dynamics, and competitor activities to provide clients and teams with a holistic view of success strategies.
• Stakeholder Management:
  Build strong relationships with cross-functional teams, understanding their roles and collaborating to drive client success and revenue impact.

Qualifications

Minimum Qualifications:

• Approximately 3 years' experience in advertising sales, business development, digital marketing, or eCommerce account management/client services.
• Proven ability to build strong relationships and trust with clients.
• Experience collaborating with cross-functional teams and managing multiple projects simultaneously.
• Excellent analytical, communication, and organizational skills.
• Fluency in English or French (additional EMEA languages are a plus).

Preferred Qualifications:

• Self-driven and entrepreneurial, with a track record of achieving quantitative targets in fast-paced environments.
• Strong problem-solving skills, able to independently analyze situations and deliver client-focused solutions.
• Quick learner with a proactive mindset and eagerness to take initiative.