Agency Growth Manager - TikTok LIVE

hand-in-hand with creators & influencers, agencies, and partnership organizations to create an environment that brings communities together in real time to create meaningful and interactive connections around the globe.

What You'll Do
Creators are at the center of our operations. Through professional agencies and MCNs in the content business, especially those that specialize in livestreaming, we are building scale and democratization of the livestreaming business. In this role of Agency Growth Manager, you will carry out two main sets of responsibilities that will drive business growth in a sustainable way:

1. Agency Management

• Design TikTok LIVE Latam's agency growth strategy for recruiting, retaining, and helping agencies scale up in their business on the platform.
• Design agency's benefit system and growth program to incentivize better performance and sustainable revenue growth.
• Conduct day-to-day management directly with agency managers and their creators to materialize and iterate the strategic programs to deliver business results. Provide additional support to agencies and their creators for the needs related to content and platform guidelines.
• Build LIVE showcases with successful agencies and increase the positive impact of working with the platform in the agency community.
• Collaborate with internal and cross-functional teams to carry out in-app and out-of-app campaigns and drive participation and results from agency creators.
• Monitor results metrics for agency growth and performance, and conduct regular analysis to generate operational insights for improvement.

2. Agency Education and Capacity Building

• Design LIVE's agency empowerment program with practical tips and know-how about how to scale up agency's operation and revenue potential with a focus on agency professionalization.
• Facilitate business and industry knowledge transfer from top agencies to emerging agencies, learn from global best practices and localize the expertise to educate local agencies on how to scale.
• Share the platform know-how on content tips and trends to agencies to improve their creators' LIVE performance and revenue generation.
• Conduct training to agencies for the above mentioned topics, leveraging different tools and social platforms

Qualifications

Who We're Looking For

• Bachelor's degree or above. More than 2 years of working experience relates to creator management, especially managing influencer agencies and/or MCNs.
• Candidates who are used to work with, or have connections with modeling, content, media, TV, celebrities, and livestreaming platforms are preferred.
• Candidates who are sensitive to cultural trends, possess a good understanding of the content industry, creator economy and business acumen on newly emerged industries are preferred.
• Professional, patient, and skillful communication with talents/influencers.
• Result-oriented and data-driven operation.
• Proficient in both verbal and written English and Spanish or Portuguese.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at [email protected]