Brand Marketing IP - Mall Mega Deals Senior Associate - Integrated Marketing (TikTok Shop by Tokopedia, Indonesia)

arios of LIVE, Short Video, and industry management, and ensure continuous iteration and accumulation.

• Manage the implementation of strategies for specific projects, coordinate resources; collaborate and coordinate across stakeholders from end to end, including working with internal account managers, creator manager, and other cross-functional teams to ensure campaign alignment with business goals.
• Conduct data analysis on campaign performance (including order and GMV targets), good at problem orientation and problem solving, such as innovative ideas, partnerships and activations that enhance campaign performance
• Stay updated on industry trends, competitor activities, and emerging marketing tools to keep campaigns innovative and effective.

Qualifications

Minimum qualifications:

• Bachelor's degree in Marketing, Business, Communication, or a related field with minimum 3 - 5 years of working experience in the operation and management of marketing campaign on e-commerce platforms.
• Have a thorough understanding of the characteristics of content e-commerce, have good marketing sense and market insight ability.
• Have excellent strategic capabilities, have the awareness of continuous learning and innovation, excellent organizational coordination and communication skills, and efficient self-driven and goal management capabilities.
• Have the ability to control the risks of campaigns, respond to sudden situations during the process, formulate campaign goals, analyze, and summarize.
• Excellent communication and resource integration skills, pressure resistance, can deal with ambiguities and quickly drive results

Preferred qualification:

• Experience with managing eCommerce platform campaign will be a plus.