Brand Partnerships Lead - Commerce Vertical - Hamburg

ategic vision, and a willingness to develop and execute scaled processes. Success in this position requires strong sales and problem-solving skills, attention to detail, and the ability to thrive in a dynamic environment.

This role sits within the Commerce vertical for the DACH region:
Location: Berlin, Hamburg or Munich

Key Responsibilities:

• Establish a sales strategy and innovative solutions and execution plans to achieve sales quota and team goals
• Become an expert in the assigned segments - collect and analyze competitive intelligence and market factors to anticipate client opportunities.
• Develop and coach Brand Partnership Managers in setting long and short-term goals, milestones, and tracking performance towards revenue objectives.
• Guide Brand Partnership Managers on consultative, client-centric selling and best-in-class presentations, coach and develop for career growth.
• Lead JBP deals with respective Brand Partnership Managers
• Build relationships with C-Suite layer of key clients in the respective book of business
• Partner with cross-functional subject matter experts to develop, identify, and implement effective client advertising strategies.
• Leverage data to identify consumer trends - spot wins, opportunities and optimizations.
• Consult clients on TikTok product offerings and demonstrate a deep understanding of product capabilities, measurement, attribution, and KPIs.

Qualifications

Minimum Qualifications:

• 8+ years of proven experience in advertising sales
• 8+ years of people management experience and track record of building, coaching and developing high performing teams
• Knowledge of the self-serve platform, auction, and biddable form of digital advertising buying
• Experience building and developing C-level relationships and strategic partnership plans
• Strong paid media decision maker connections with key German e-commerce players
• Experience working with eCommerce clients across start-ups, scale-ups and enterprise accounts.
• Strong analytical and consultative selling skills to help identify and measure customer objectives.
• Full professional fluency in German and English in order to communicate with clients
• Expert knowledge of digital media, mobile apps, and digital/mobile marketing.
• Experience determining and comparing the effectiveness of media plans in relation to business objectives.
• Media measurement comprehension across all channels including digital, TV, and OOH.
• Background with Food & Nutrition, Beauty & Healthcare, Fashion or other commerce verticals

Preferred Qualifications:

• Strong knowledge of TikTok Shop monetisation products and strategy.
• Previous leadership experience at TikTok or other high-growth eCommerce/ad-tech environments.
• Hands-on experience working with both paid digital media teams and eCommerce teams to drive integrated client solutions.
• Significant business unit, product or revenue responsibility in ad-tech, media, or branded firms
• Direct experience building scalable, repeatable processes to accelerate deal velocity
• Ability to develop and scale repeatable processes to accelerate deal velocity and product adoption.
• Expert knowledge of digital media, mobile apps, and digital/mobile marketing.
• Experience determining and comparing the effectiveness of media plans in relation to business objectives.
• Media measurement comprehension across all channels including digital, TV, and OOH.
• Background with Food & Nutrition, Beauty & Healthcare, Fashion or other commerce verticals is a plus.