Business Development & Brand Partnerships Manager - Integrated Marketing (TikTok Shop by Tokopedia, Indonesia)
Jakarta, Indonesia
Why you should apply for a job to TikTok:
4.5/5 in overall job satisfaction
4.5/5 in supportive management
100% say women are treated fairly and equally to men
100% would recommend this company to other women
100% say the CEO supports gender diversity
Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.
We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.
Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.
#7533602607210989832
Position summary
eting collaborations with top brands in Indonesia; bridging creativity and commerce to reach new audiences, build cultural relevance, and strengthen Tokopedia & TikTok Shop's brand image.
Job Responsibility:
- Identify, evaluate, and secure alliances with leading consumer, lifestyle, and tech brands to unlock long-term value and visibility for Tokopedia & TikTok Shop.
- Build structured partnership frameworks (e.g. joint programs, platform integrations, category alliances) that support brand positioning and business growth.
- Represent the company in high-level brand negotiations, acting as a trusted face for external partners.
Co-Branding & Joint Marketing Campaigns
- Lead the ideation and execution of co-branded campaigns that merge the platform's cultural and commerce edge with partner brand narratives.
- Deliver breakthrough campaign concepts and executions (online and offline) that are buzzworthy, strategically aligned, and measurable in impact.
- Work closely with internal teams such as Creative, Campaigns, Comms, and Commercial to ensure alignment and execution excellence.
Qualifications
Minimum Qualifications:
- 4 years of experience in brand partnerships, business development, or strategic marketing ideally in e-commerce, FMCG, tech, or lifestyle brands.
- A strong network of decision-makers and marketing leaders across top brands in Indonesia.
- Excellent communication, stakeholder management, and negotiation skills.
- Track record of launching innovative partnership campaigns that drive brand equity and engagement.
- Agile, proactive, and solutions-oriented mindset with high commercial awareness
Preferred Qualifications:
- Experience working with eCommerce Platform.
- Familiar with Social, Content Commerce.
Why you should apply for a job to TikTok:
4.5/5 in overall job satisfaction
4.5/5 in supportive management
100% say women are treated fairly and equally to men
100% would recommend this company to other women
100% say the CEO supports gender diversity
Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.
We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.
Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.