Client Solutions Manager - Apps - Global Business Solutions - METAP

recommending tailored solutions that align with their business objectives. By leveraging TikTok's creative capabilities and data-driven insights, you will empower clients to develop and execute campaigns that drive measurable results and business growth.

METAP (Middle East, Africa, Turkey & Pakistan) Apps team covers the following industries: utilities, fintech, lifestyles (social & dating, health & fitness) and services (ride-hailing, education, superapps). The highly dynamic client base originates from across Eastern Europe, Turkey and MENA and are scaling their businesses globally.

Responsibilities:

• Champion TikTok's Product Solutions: Act as a strategic advisor, guiding clients to leverage TikTok's advertising products and features to drive innovative, data-driven marketing strategies that align with their business goals.
• Drive Product Adoption & Growth: Advocate for the adoption of TikTok's full suite of products, helping clients understand their value and how they can be integrated into broader marketing strategies for maximum impact.
• Foster Client Relationships: Build and nurture long-lasting relationships with key clients and agencies, positioning yourself as a trusted partner who can recommend and drive solutions that leverage TikTok's product offerings.
• Oversee Campaign Execution: Collaborate with cross-functional teams (ad operations, product, creative and marketing science) to ensure the seamless execution of product-driven campaigns that meet client objectives.
• Provide Product-Driven Insights: Use data analytics to track, analyze, and optimize campaign performance, providing clients with actionable insights to refine and enhance their product-centric strategies.
• Collaborate & Innovate: Work closely with product teams to ensure clients are utilizing the latest TikTok features and products, contributing feedback and insights to help shape future product development.
• Support Partnership (BPM) Teams: Assist in pre-sales efforts by conducting market research, developing pitches, and advising on TikTok's product solutions that align with client needs and objectives.
• Optimize and Troubleshoot: Proactively identify and resolve any product-related issues during campaign execution, working closely with internal teams to ensure optimal performance.
• Drive Business Growth: Focus on client retention, upsell opportunities, and renewals by identifying how TikTok's products can deliver long-term value and foster deeper client engagement.
• Conduct Business Reviews: Lead regular business reviews with clients, ensuring the continued success and optimization of their campaigns and TikTok product usage, while exploring new opportunities for growth.

Qualifications

Minimum Qualifications:

• Experience: At least 3+ years of experience in client-facing roles at social media advertising platforms or user acquisition, with a strong background in digital marketing, account management, or consultancy, preferably with clients or agencies representing relevant industries.
• Technical & Analytical Mindset: Demonstrated ability to use data to drive decisions and optimize campaign performance. Familiarity with attribution modeling and performance measurement techniques is a must.
• Strategic Thinking: Strong problem-solving skills with a keen ability to align marketing strategies with client goals.
• Industry Expertise: Deep understanding of the digital marketing ecosystem and trends in the relevant sector.
• Language: Due to the needs of the markets and clients, this role will be covered. Proficiency in Russian/Turkish and English is essential.

Preferred Qualifications:

• Client-Centric: A natural communicator and relationship builder, committed to delivering solutions that foster client satisfaction and long-term business growth.
• Proactive attitude with excellent project management, organizational, and analytical skills.
• Ability to travel domestically and internationally as needed.