Client Solutions Manager-CPG (E-Commerce), Global Business Solutions, TikTok Japan

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Responsibilities

• Client Strategy:

• Expert in digital advertising and media platforms. Analyze industry data, market trends, and key advertisers to identify customer segment needs and advertising requirements. Develop short/long-term growth strategies to drive brand ad revenue.

• Promote sales through solution proposals that lead to the success of clients' marketing challenges and promotions.

• Engage in activities such as regular meetings and workshops for customers to deepen their understanding of the product,especially Tiktok shop related products.

• Understand long-term business objectives/KPIs to align TikTok strategy and negotiate complex business opportunities.

• Collaborate with internal stakeholders to elevate the account management level and increase sales.

• Product Solutions:

• Deep understanding of product logic (brand marketing, influencer partnerships, performance advertising). Translate client goals into optimized/innovative strategies (ad formats, traffic , Package development) to boost campaign effectiveness, strengthen brand image, and solve business challenges.

• Familiarize clients with the functionality and delivery logic of advertising products, and advocate for their optimal utilization to maximize advertising performance.

• Accumulate and disseminate best practices for operational methods to improve the adoption rate of important features.

• Understand TikTok's reservation products and services, coordinate with sales teams and direct contractors to ensure customer success and internal efficiency

• Collaborate with business marketing in developing commercial packages that tailor to needs of sub verticals and clients

• Product Optimization: Customer-centric cross-functional collaboration with product, measurement, sales (Client Partner), and client teams to drive iterative upgrades of commercial products and refine media advertising solutions.

Qualifications

Minimum Qualifications

• Strong data analysis skills with tool proficiency; ability to build segmented strategies.
• More than 5 years experience in performance marketing
• Strong understanding of digital marketing ecosystems with experience in E-commerce
• Team-worker who can collaborate well with other functions and other regions
• Self-starter and motivated to learn
• Proficient in the English language,Business Japanese is required

Preferred Qualifications

• Has FMCG client-side experience or Media strategy experience preferred.
• Experience in campaign planning and performance troubleshooting
• Proactive attitude with excellent project management, analytical and stakeholder management skills
• Has Ecommerce operation experience, especially Tiktok shop related experience