Global Product Marketing Manager, Search Ads - Seattle

TikTok

4.5

(6)

Seattle, WA

Why you should apply for a job to TikTok:

  • 4.5/5 in overall job satisfaction
  • 4.5/5 in supportive management
  • 100% say women are treated fairly and equally to men
  • 100% would recommend this company to other women
  • 100% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.
  • Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.
  • We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.
  • Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.
  • #7479201879273359634

    Position summary

    usiness requirements, and prioritize solutions to influence the direction of product development.

    • Bridge the gap between the monetization team and the user side team, representing advertiser needs and influencing the organic search product roadmap to create a brand-suitable environment for the long-term success of monetization.
    • This individual must demonstrate a strong understanding of the broader advertising ecosystem as it pertains to Search Ads and the competitive landscape to develop strategic positioning and provide product feedback.
    • You will be instrumental in setting the go-to-market strategy by region and ensuring flawless execution and operations against the strategy.
    • Plan and lead the successful adoption of alpha and beta programs for our Search Ads solutions.
    • Communicate the value proposition of new products to all stakeholders and ensure that effective collateral and packages are created.
    • Drive product adoption and usage rates by supporting key market strategy and effective product support.
    • Build an understanding of the most nascent TikTok Search Ads solutions and leverage these products to achieve customer goals.

    Qualifications

    Minimum Qualifications:

    • Experience in consulting or project management
    • BA/BS degree
    • 3+ years of product marketing or product management in the tech industry
    • Comfort with ambiguity and using a data-driven approach to establish strategy and priorities
    • Experience launching products globally and core product marketing skills in product positioning, messaging, naming and GTM planning

    Preferred Qualifications:

    • Ability to manage multiple projects and have a good sense of prioritization to drive the highest impact in the role (partnered with technical stakeholders to represent market requirements)
    • Experience operating in a fast-paced environment and flexibility to work across multiple time-zones
    • Entrepreneurial spirit
    • Experience supporting advertising solutions for marketers either at an ad network, platform or as a media buyer on ad platforms

    Job Information

    [For Pay Transparency] Compensation Description (annually)

    The base salary range for this position in the selected city is $121000 - $232000 annually.

    Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

    Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

    The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

    For Los Angeles County (unincorporated) Candidates:

    Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

    1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

    2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

    3. Exercising sound judgment.

    Why you should apply for a job to TikTok:

  • 4.5/5 in overall job satisfaction
  • 4.5/5 in supportive management
  • 100% say women are treated fairly and equally to men
  • 100% would recommend this company to other women
  • 100% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.
  • Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.
  • We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.
  • Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.