Platform Brand Strategist - Eastern Europe Market

Solutions team is to connect TikTok's vibrant and growing creators and users with the brands and businesses they know and love. The Platform Marketing team is responsible for increasing business opportunities for existing clients and for attracting new businesses across industries (Apps, Retail, CPG, FinTech and Services) by building and elevating TikTok's unique positioning in the market through informative and inspirational programs and initiatives.

Responsibilities:
-Establish a solid understanding of all industry's (Apps, Retail, CPG, FinTech and Services) business challenges within digital advertising in Eastern Europe.
-Establish a solid understanding of all key audience insights from platform data and third party data.
-Develop a deep understanding of TikTok's unique positioning, product solutions, equities and opportunities it provides across industries.
-Build compelling data backed storylines and presentations for businesses to invest in TikTok.
-Write exciting data backed thought leaderships for businesses to position TikTok as a pioneer in an industry.
-Develop exciting programs and initiatives that deliver consistent content for industries to inform, inspire and educate businesses.
-Build strong relationships with cross functional teams - namely sales, marketing science, B2B marketing and PR to deliver projects from execution to externalisation.
-Provide and ensure communication with and between management teams at critical points in the implementation of a project.

Qualifications

-BA/BS Degree or equivalent in related field preferred
-Proven work experience in digital marketing
-Fluency in Russian and English to able to communicate effectively with external and internal stakeholders.
-Ability to speak Kazakh is a plus for communicating with external stakeholders
-Ability to travel domestically and internationally as needed

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.