Platform Solutions Strategist - Turkey Market - Global Business Marketing

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Team:

The Platform Marketing team is responsible for educating clients to enable the increase of business opportunities for existing clients and to help the Sales team attract new businesses across industries (Retail, CPG, Travel & Services). This is done by building and elevating TikTok's unique positioning in the market through informative and inspirational strategy, programs and initiatives.

Responsibilities:

• You will establish a solid understanding of all industry's (Retail, CPG, Travel & Services) business challenges within digital advertising in Turkey
• From there you will build a solid understanding of all key audience insights from platform data and third party data
• You will develop a deep understanding of TikTok's unique positioning, product solutions, equities and opportunities it provides across industries
• Build compelling data backed narratives, storylines and presentations for businesses to invest in TikTok
• Write exciting data backed strategy, content & thought leadership pieces for businesses to position TikTok as a pioneer in an industry
• Develop exciting programs and initiatives that deliver consistent content for industries to inform, inspire and educate businesses
• Build strong relationships with cross functional teams - namely sales, marketing science, B2B marketing and PR to deliver projects from execution to externalization
• Provide and ensure communication with and between management teams at critical points in the implementation of a project

Qualifications

Minimum Qualificiations

• Proven working experience in Strategy within the Digital Advertising industry
• Writing Content Strategy, industry narratives and Sales enablement work
• Fluency in English and Turkish

Preferred Qualifications

• Experience of presenting to C-Level audiences
• Ability to travel domestically and internationally as needed

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.