Senior Software Engineer, Ads Targeting

vertisers reach their desired audience and optimize advertisement performance. As a member of the Ads Targeting, Ads Core team, you will apply machine learning models to scale budgets by understanding user interest and intention, and build large-scale foundations for data processing and serving for next-generation ad targeting products. This team is working on a variety of products such as custom audience, interest, behavior, lookalike, auto targeting etc., as well as new innovative features.

The Ads Targeting team's goal is to optimize advertisement placement and help advertisers run their ads more effectively. As a Software Engineer on the Ads Targeting team, you will design and build large-scale foundations for data processing and serving for next-generation ads targeting products, and applied machine learning models to scale budgets by understanding user interest and intention. This team is working on a variety of products such as custom audience, lookalike, interest, behavior, etc., as well as new innovative features.

What You'll Do
• Work with product managers to define ads targeting product strategy and features based on data-driven methods and industry trends.
• Design, optimize, and implement ads targeting strategies; improve infrastructure design and machine-learning methods; maintain and troubleshoot offline and online ad targeting products.
• Extract, aggregate, and sync all pertinent data to generate audience insights and help advertisers discover the demographics, locations, devices, and interests that make up their remarketing lists.

Qualifications

Minimum Qualifications:
• BS/MS degree in Computer Science or related engineering fields with 5+ years of software development experience.
• Strong coding skills, especially in Python/C++/Go/SQL, and solid foundation of knowledge in data structures and algorithms.
• Knowledge of and hands-on experience with big data processing and parallel computing frameworks, such as Hadoop and Spark.
• Business acumen and excellent problem-solving, project management, and analytical skills.

Preferred Qualifications:
• Experience in building high-load distributed systems or data processing pipelines.
• Experience in building and troubleshooting machine learning workloads on distributed systems is a plus.
• Experience in developing modern ads ranking/retrieval/targeting systems and recommender systems.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at [email protected]

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $194000 - $355000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.