Shop | Tokopedia - Creator Management POC, Retail Enabler (Indonesia)

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Join us.

Roles & Responsibilities:

• Lead creator management and collaboration within the Indonesia Retail Enabler team, implementing a tiered strategy approach to support the growth of key performance metrics.
• Enhance key performance metrics by focusing on critical aspects such as livestreams, short videos, products, and pricing, and establish benchmark cases/methodologies.
• Demonstrate expertise in product selection logic, anticipate new and trending products, develop product selection strategies and mechanisms, and guide creators in aligning with product offerings.
• Develop and implement comprehensive operational SOPs for the entire creator matchmaking process
• Coordinate with internal teams, including marketing, product, and sales, to ensure seamless execution of creator-driven campaigns
• Conduct in-depth exploration of cases and examine the long-term operational value for brand merchants, effectively consolidating content marketing case studies

Qualifications

Minimum Requirements:

• Bachelor's degree in Marketing, Business, Communications, or a related field
• Proven experience in creator/influencer management, digital marketing, or a similar role.
• Strong understanding of e-commerce, content marketing and overseas consumer behavior

Preferred Requirements:

• Experienced in brand creator management
• Excellent communication and relationship-building skills.
• Analytical mindset with the ability to use data to drive decisions.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Proficiency in using marketing and analytics tools.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.