TikTok Commerce Campaign Marketing Mexico

ends, monitor competitor activities, gather input from sellers and buyers, and apply best practices from other countries/regions to build information libraries and identify new growth opportunities.

• Insights Creation: Combine internal data, market research, and external input to generate meaningful insights that drive new growth opportunities or improve efficiency.
• Cross-functional Collaboration: Act as the center of expertise to collaborate with the Marketing Team (Branding/Media), IP Campaigns, and other cross-functional teams (including R&D tech) to co-develop cohesive and effective campaigns.

Qualifications

Minimum Qualifications:

• Experience: Minimum of 4 years in growth/demand, strategic planning (S&P), or consulting. Experience in forecasting, building projections, and campaign planning is required.
• Self-driven: Ability to work in an ambiguous environment, self-motivate, and perform under pressure with tight project deadlines.
• Interpersonal Skills: Strong interpersonal skills and a positive attitude when dealing with setbacks. Must be independent yet capable of teamwork.
• Language: Proficiency in English and fluent Spanish fluency is required.
• Location Requirement: Must be able to work in-person in Mexico City for 70% of the time.

Preferred Qualifications:

• Project Management: Excellent project management and execution skills, including creating timelines, managing budgets, and coordinating teams to meet objectives.
• Communication Skills: Strong communication skills to effectively convey marketing plans and strategies to internal and external stakeholders in both English and Spanish.
• Analytical Skills: Proficient in analyzing data and metrics to measure the success of marketing campaigns and apply learning iterations for continuous improvement.
• Collaborative Skills: Ability to collaborate effectively with cross-functional teams, including internal departments (Marketing, Creators, Merchants, PR, GR, CSR, Legal, FinTech, Logistics, Industry Team) and Regional Teams (Marketing, Product).
• Attention to Detail: Meticulous attention to detail to ensure all marketing materials are accurate, campaign setups are timely, and execution is error-free.