TikTok LIVE - Recommendation Strategy Product Manager

At TikTok, we create together and grow together. That's how we drive impact-for ourselves, our company, and the users we serve. Join us.

About the team
Livestream Team is committed to creating real-time interactive scenes, As a new form of content, livestream creates value for all parties in the ecology. Livestream provides users with a unique consumption experience and further generalizes content. It is also a new way of employment to provide more direct fan interaction and deepen relationships with creators; It provides healthy and objective revenue to the platform and promotes content exclusivity. It also serves as a "new infrastructure" for the expansion of ecological boundaries.

This role aims to improve distribution efficiency, optimize the paid user experience, expand the paid user base, help creators increase their income, and ultimately drive overall revenue growth.

Responsibilities:

1. Define the Live-Streaming Traffic Ecosystem: Collaborate closely with the live-streaming revenue recommendation algorithm team and data science team to quantify the current state of the traffic ecosystem on both the creator and viewer sides.
2. Identify and Resolve Ecosystem Issues: Conduct in-depth data analysis to identify pain points and opportunities within the traffic ecosystem, design and implement product solutions to achieve a win-win outcome for the platform and creators.
3. Improve Content Quality Issues: Address quality problems in recommended content, leveraging strategies and technical solutions to enhance content diversity and recommendation quality, thereby improving the user experience on the consumption side.
4. Enhance Recommendation Algorithm Efficiency and Effectiveness: Work closely with the algorithm team to continuously optimize recommendation strategies, improve user experience, and enhance algorithm performance, ultimately driving revenue growth.

Qualifications

Minimum Qualifications:

• Industry Experience: Proven years of work experience with in-depth understanding of the fundamentals of recommendation algorithms and content ecosystems.
• Data Analysis Skills: Excellent data analysis skills, capable of modeling complex business problems, extracting key insights, and guiding decisions.
• Collaboration Skills: Strong cross-team communication and collaboration skills to enable efficient cooperation with algorithm and related teams.
• Problem-Solving Skills: Ability to identify ecosystem issues with precision and provide innovative solutions to drive continuous optimization of the content ecosystem and recommendation system.

Preferred Qualifications:

• Familiarity with the live-streaming business model is preferred.
• Having a global perspective and the ability to understand cultural differences across countries.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.