TikTok Shop - New Business & Seller Growth Manager (Fashion - Pre-loved, Deadstock & Resale ), London
London, United Kingdom
Why you should apply for a job to TikTok:
4.5/5 in overall job satisfaction
4.5/5 in supportive management
100% say women are treated fairly and equally to men
100% would recommend this company to other women
100% say the CEO supports gender diversity
Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.
We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.
Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.
#7633737594376259893
Position summary
sellers across:
- Deadstock distributors and wholesalers
- Marketplace sellers (e.g. eBay, Whatnot, Showroomprivé)
- Emerging live commerce sellers
Build and manage a strong pipeline to support category growth. - Seller Onboarding & Incubation
Own end-to-end onboarding including registration, setup, and activation.
Define clear seller growth strategies and ensure strong early performance. - Growth & Account Management
Manage a portfolio of sellers to drive GMV growth through: - Live commerce and auction adoption
- Assortment and pricing optimisation
- Performance analysis (traffic, conversion, AOV, GMV/hour)
- Category Strategy & Ecosystem Building
Develop deep expertise in the deadstock and resale market.
Contribute to category strategy, including identifying high-value opportunities (e.g. larger distributors and 1P players). - Cross-Functional Collaboration
Partner with Product, Operations, Policy, and Governance teams to: - Solve merchant pain points
- Unlock category expansion (e.g. new subcategories, compliance)
- Improve platform tools and seller experience
- Data-Driven Decision Making
Use data to identify growth opportunities, prioritise actions, and measure impact across the seller lifecycle.
Qualifications
Minimum Qualifications
- Experience in business development, sales, or account management, ideally within eCommerce or marketplaces
- Strong commercial acumen with a track record of driving growth and hitting targets
- Excellent communication and stakeholder management skills
- Data-driven mindset with the ability to translate insights into actions
- Highly organised, proactive, and comfortable operating in a fast-paced environment
Preferred Qualifications
- Experience in fashion resale, off-price, or deadstock markets
- Familiarity with marketplace ecosystems (e.g. Amazon, Zalando, Veepee)
- Experience working with live commerce or creator-led sales models
Why you should apply for a job to TikTok:
4.5/5 in overall job satisfaction
4.5/5 in supportive management
100% say women are treated fairly and equally to men
100% would recommend this company to other women
100% say the CEO supports gender diversity
Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.
We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.
Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.