TikTok Shop - Senior Product Marketing Manager, Live Commerce

creator and affiliate PSO team is to build products that help merchants reach consumers and grow sales at scale through content from affiliate creators.

Responsibilities

• Define the product strategy for LIVE Commerce. You are instrumental in setting Go-To-Market strategy, and work with partners to ensuring flawless execution and operations for product launches in the US market.
• Work with end users, as well as cross-functionally with operation and sales team to deeply understand clients' pain points/needs, lead market research on competitor solutions and vertical opportunities, form business requirements, and prioritize solutions to influence the direction of product development.
• Manage growth at scale for a range of products in market, set goals, manage launches and lead cross functional implementations in order to drive product adoption. Collaborate with Growth, Ops, Marketing and Product team in order to hit goals.

Qualifications

Minimum Qualifications

• BA/BS degree or above.
• A fast learner with a good sense of judgment and original thinking.
• Excellent communication, organizational and analytical skills.
• Pays attention to detail, affinity with numbers, strong problem solving skills.
• Excellent interpersonal and negotiation skills.

Preferred Qualifications

• 5+ years of product marketing or product management experience.
• A team player, fast learner and open to changes.
• Preferred experience working in short video/LIVE, creators, or e-commerce spaces.
• A commercial mindset with experience building business cases from market research and analysis.
• Familiar with TikTok and mainstream e-commerce platforms, experience in content-based e-commerce is highly preferred.

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $121600 - $232644 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.

Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.

We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.