TikTok Shop - Team Lead - Seller Onboarding & Activation

aintain team morale, sustain business momentum, identify performance gaps, and implement data-backed optimization solutions. The ideal candidate will blend strategic thinking, operational rigor, and people management expertise to deliver consistent revenue growth in a distributed work environment.

Responsibilities

1. Remote Team Leadership & Morale Management

• Build and recruit a remote BD team of 10-15 executives, defining clear role expectations, hiring criteria, and onboarding protocols tailored to remote work.
• Establish a high-performance remote operating model to foster accountability, pace, and measurable output, including daily performance tracking and fast corrective actions.
• Mentor and coach team members on BD best practices, inbound lead conversion strategies, and platform setup workflows; provide 1:1 feedback to support professional growth.
• Foster a culture of transparency and teamwork in a remote setting, ensuring team members feel connected, supported, and aligned with organizational goals.

2. Disciplined Inbound Lead BD Process Management

• Design, implement, and enforce a standardized, repeatable BD process for inbound leads, covering outreach qualification → pitch customization → negotiation → client onboarding.
• Develop playbooks, scripts, and templates for each stage of the process to ensure consistency; update materials regularly based on market feedback and performance data.
• Oversee end-to-end lead management, ensuring leads are prioritized, assigned, and followed up on within defined SLAs to maximize conversion rates.

3. Performance Tracking, Gap Identification & Optimization

• Establish a data-driven performance tracking for the remote team, defining core KPIs: inbound lead conversion rate, pitch-to-close ratio, onboarding cycle time, sellable sellers and viral products etc.
• Conduct regular performance reviews (weekly/monthly/quarterly) to identify gaps and root causes.
• Develop and execute targeted optimization solutions-such as process tweaks, skill-building workshops, or tool integrations-to address performance gaps and drive continuous improvement.
• Prepare detailed performance reports for senior leadership, highlighting target progress, team efficiency, and optimization initiatives.

Qualifications

Minimum Qualifications

• 5+ years of Business Development (BD) experience, with 2+ years of remote team leadership experience in a B2B environment and a Bachelor degree
• Fluency in German due to collaboration with German stakeholders
• Track record of building and scaling remote BD teams, driving consistent revenue growth from inbound leads.
• Deep expertise in designing and optimizing end-to-end BD processes, with a focus on repeatability and scalability.
  Skills
• Process-Oriented Mindset: Strong analytical skills to design structured BD workflows and identify bottlenecks; attention to detail to enforce compliance with SLAs and playbooks.
• Client-Centric Focus: Empathy and communication skills to understand client needs, tailor pitches, and ensure successful platform adoption.
• Communication & Collaboration: Excellent verbal and written communication skills; ability to collaborate effectively with cross-functional teams in a remote work environment.

Preferred Qualifications

• Deep knowledge of TikTok Shop and the creator ecosystem
• Data Literacy: Proficiency in using BD/CRM tools to track performance, analyze metrics, and make data-backed decisions
• Bachelor degree or above in Business Administration, Marketing, or a related field
• Remote Leadership: Ability to motivate, engage, and hold a distributed team accountable; proven strategies for maintaining team morale and productivity in a remote setting.