TikTokShop by Tokopedia - Marketing Analytics - Integrated Marketing (Indonesia)
Jakarta, Indonesia
Why you should apply for a job to TikTok:
4.5/5 in overall job satisfaction
4.5/5 in supportive management
100% say women are treated fairly and equally to men
100% would recommend this company to other women
100% say the CEO supports gender diversity
Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.
We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.
Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.
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Position summary
of various marketing initiatives and channels (e.g., digital advertising, social media, email marketing, content marketing, events).
- Design and execute A/B tests and other experiments to evaluate the impact of different marketing tactics and strategies.
- Working with channel teams to develop daily, monthly and quarterly traffic projections to meet with business goals.
- Present analytical findings and recommendations to marketing leadership and cross-functional teams in a clear, concise, and compelling manner.
- Contribute to the development and documentation of marketing analytics processes and guidelines.
Qualifications
Minimum Qualifications:
- Bachelor's degree in a quantitative field such as Statistics, Mathematics, Economics, Computer Science, Marketing with a strong analytical focus, or a related discipline.
- Proven experience with 3+ years in a marketing analytics role, ideally with experience in measuring digital and traditional marketing campaigns.
- Solid understanding of statistical concepts and methodologies relevant to marketing measurement (e.g., A/B testing, regression analysis, attribution modeling),
- Excellent analytical and problem-solving skills with the ability to translate complex data into clear and concise insights and recommendations.
- Strong communication and presentation skills, with the ability to effectively convey data-driven findings to both technical and non-technical audiences.
Preferred Qualifications:
- Results-oriented with a strong focus on achieving measurable outcomes.
- Adaptable, remain steadfast in the face of challenges, always push for creative and practical solutions
Why you should apply for a job to TikTok:
4.5/5 in overall job satisfaction
4.5/5 in supportive management
100% say women are treated fairly and equally to men
100% would recommend this company to other women
100% say the CEO supports gender diversity
Employee well-being is supported via hybrid work, short-term counseling through our EAP and a premium subscription to Headspace.
We embrace diversity across all dimensions and provide employees with 9 employee resource groups globally, including our WOMEN ERG.
Comprehensive parental leave policy as well as fertility treatment through healthcare providers with a $20,000 lifetime maximum.