That’s a great question — a lot of people in email marketing go through this stage.
One thing that really helped me was shifting focus from just campaigns to deeper skills like automation, segmentation, and lifecycle strategy. Those areas are in much higher demand now and can really help you stand out.
It can also be useful to look at how different teams approach retention and customer journeys, not just acquisition. I’ve seen some interesting insights around this here:
https://flowium.com/
Also, don’t underestimate networking and having a few real case studies in your portfolio — that often makes a bigger difference than just listing tools.
Wishing you the best of luck with your search!
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