Search Engine Optimization (SEO) Specialist

erse people around the world. Here, you will make an impact by:

• Implementing SEO strategies to ensure the website is easily crawled and indexed by search engines, leading to improved visibility on search engine result pages.

• Collaborating with copywriters, developers, and designers to develop and execute technical and on-page SEO strategies, ensuring seamless integration throughout the development and design process for optimal search performance.

• Staying abreast of the latest SEO trends and technologies, performing regular audits, and providing dashboards and analysis for 3m.com, leading to continuous optimization of the web presence and actionable insights for performance improvement.

Your Skills and Expertise

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

• Bachelor's degree or higher (completed and verified prior to start)

• Three (3) years' experience in technical Search Engine Optimization SEO in a private, public, government, or military environment

Additional qualifications that could help you succeed even further in this role include:

• Minimum 3+ year's technical SEO experience

• Experience creating strategy or resolving SEO issues in a JavaScript a plus

• Experience with enterprise level crawling tools such as: Botify, Oncrawl or Deep Crawl

• Experience working with technical SEO tools such as Screaming Frog, SEMRush, and Moz

• Experience with custom extraction using regular expression and HTML CSS.

• Experience with SEO tools, such as Ahrefs, Google Search Console, and SEO Analyzer

• Familiarity with XML sitemaps and their role in indexation and for analysis.

• Solid comprehension of Google's Quality Rating Guidelines.

• Tactical/Technical implementation experience in working with multiple complicated sites and migration of sites

• Knowledge of Google, Adobe Analytics and Google Search Console tools

• Experience setting up, optimizing, and creating internal site search strategy

• Awareness of AI principles and functionality as well as potential uses in relation to SEO

• Strong Presentation and Communication skills

• Possess expertise equivalent to that which would be obtained in an MBA

Work location:

• Work Your Way Eligible (Employee choice to work remote, on site, or hybrid)

Travel: May include up to 10% domestic/international

Relocation Assistance: Is not authorized

Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Supporting Your Well-being

3M offers many programs to help you live your best life - both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.

Chat with Max

For assistance with searching through our current job openings or for more information about all things 3M, visit Max, our virtual recruiting assistant on 3M.com/careers.

Applicable to US Applicants Only:The expected compensation range for this position is $91,279 - $111,564, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate's relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: https://https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/.

Learn more about 3M's creative solutions to the world's problems at https://www.3M.com or on Twitter @3M.

Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.

Our approach to flexibility is called Work Your Way, which puts employees first and drives well-being in ways that enable 3M's business and performance goals. You have flexibility in where and when work gets done. It all depends on where and when you can do your best work.

Pay & Benefits Overview: https://https://www.3m.com/3M/en_US/careers-us/working-at-3m/benefits/

3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status.

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.

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