Digital Marketing Associate (2025 Graduates)

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This role is based at our headquarters in McLean, Virginia. Appian was built on a culture of in-person collaboration, which we believe is a key driver of our mission to be the best. Employees hired for this position are expected to be in the office 5 days a week to foster that culture and ensure we continue to thrive through shared ideas and teamwork. We believe being in the office provides more opportunities to come together and celebrate working with the exceptional people across Appian.

Key Responsibilities:

• The Digital Marketing Associate will interact with various technical functions within Marketing, including, but not limited to, Website Design, Production, and our online Community (Appian Community, found at community.appian.com), the free version of our product (Appian Community Edition), the Appian AppMarket and developer relations.

• Focus on the prioritization and delivery of features, content, and experiences that benefit those who visit our community and or website.

• Eagerness to learn, collaborate and grow within the technical Marketing sphere.

About You:

• A strong work ethic, working day-to-day across multiple teams, a large set of business stakeholders, and developers to build and manage a prioritized product backlog.

• Excellent empathy and communication skills, understanding and advocating for the needs and interests of your end users.

• Confidence to cultivate and present new ideas, and receive feedback on features and experience enhancements.

• Passion for user experiences focused on highlighting software innovation.

• Interest and aptitude for conversion focused and engagement focused online community experiences.

• Competency with using qualitative and quantitative analytics to inform data-driven decisions.

• To define and own product goals and OKRs with a focus on mission-level impact.

• Preferably, experience with Adobe Platform.

Basic Qualifications:

• B.S. degree in Marketing, Communications, Science, Technology, Engineering, or Math, or otherwise demonstrated aptitude for technology and digital.

• Internship within a Marketing function preferred.

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Tools and Resources

• Training and Development: During onboarding, we focus on equipping new hires with the skills and knowledge for success through department-specific training. Continuous learning is a central focus at Appian, with dedicated mentorship and the First-Friend program being widely utilized resources for new hires.

• Growth Opportunities: Appian provides a diverse array of growth and development opportunities, including our leadership program tailored for new and aspiring managers, a comprehensive library of specialized department training through Appian University, skills based training, and tuition reimbursement for those aiming to advance their education. This commitment ensures that employees have access to a holistic range of development opportunities.

• Community: We'll immerse you into our community rooted in respect starting on day one. Appian fosters inclusivity through our 8 employee-led affinity groups. These groups help employees build stronger internal and external networks by planning social, educational, and outreach activities to connect with Appianites and larger initiatives throughout the company.

About Appian

Appian is a software company that automates business processes. The Appian AI-Powered Process Platform includes everything you need to design, automate, and optimize even the most complex processes, from start to finish. The world's most innovative organizations trust Appian to improve their workflows, unify data, and optimize operations-resulting in better growth and superior customer experiences. For more information, visit appian.com. [Nasdaq: APPN]

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Appian is an equal opportunity employer that strives to attract and retain the best talent. All qualified applicants will receive consideration for employment without regard to any characteristic protected by applicable federal, state, or local law.

Appian provides reasonable accommodations to applicants in accordance with all applicable laws. If you need a reasonable accommodation for any part of the employment process, please contact us by email at [email protected]. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

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