Product Marketing Manager, Mac

ion of this role is to be the spokesperson for their product in market. The Product Marketing Manager is part of a team of product experts who champion products within their respective markets and seek innovative ways to keep our products at the heart of the customer conversation. To be truly successful in this role, you will need to have an undeniably strong passion for Apple products, desire to win, curiosity to be better, ability to navigate in a world of ambiguity, finesse and craft in product storytelling, creative and innovative problem solving, the motivation to inspire others and to build strong and lasting relationships throughout the organization.

Description

Articulate the Mac opportunity across Poland and Türkiye and provide product insight and leadership from introduction through end-of-life to the Marketing and Sales organizations. Work with local and regional teams to execute related product launches and marketing activations with excellence. Contribute to the annual CEMEA Marketing plan, evaluating product, consumer research and business trends to outline key opportunities and prioritize actions that drive growth and category leadership. Liaise with worldwide teams like Product Marketing and Engineering for regional business needs and feature requirements, influencing the product feature roadmap, making clear recommendations that improve customer experience. Become a visible and vocal member of the International Product Marketing team. Be the guardian of your respective product messaging and positioning across every customer touch point, advancing the cause of excellence. Possess expert knowledge of competitive and third party products and strategies Build a sphere of influence across multiple internal functions / divisions.

Minimum Qualifications

• 7+ years proven experience in product marketing, mobile communications, consumer electronics

• Spoken and written English and Polish proficiency

• Ability to travel across the CEMEA region and globally, required several times per quarter, up to 40% of the time.

Preferred Qualifications

• Builds strong customer relationships and delivers customer-centric solutions

• Ability to surprise and delight our customers' experiences through innovative, thoughtful details

• Uses knowledge of business drivers, how strategies and tactics play out in the market, to guide actions

• Builds partnerships and works collaboratively with others to meet shared objectives

• BS/BA or equivalent experience preferred

• Instinctive ability to be the voice of the consumer

• Excellent analytical skills

• Depth of technical awareness and familiarity with personal computers

• Strategic planning expertise

• Superior storytelling capabilities

• Presentation/negotiation skills

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