Field Marketing Manager

marketing strategies and goals.

• Manage and execute regional events and tradeshows, creating a distinct presence for Cornerstone that drives in-person engagement.

• Partner with ABM manager on targeted account programs that align to the overall demand generation strategy.

• Work directly with portfolio marketing and sales enablement to ensure campaigns are supported by industry vertical-specific insights and content assets.

• Gain deep knowledge about industries critical to the Cornerstone business and help drive a feedback loop between sales and field marketing.

• Ensure timely deployment of initiatives and campaigns by managing stakeholders, budgets, timelines, and processes.

• Work closely with our BDR teams to tailor the broad marketing messaging for "one-to-few" outreach programs.

• Measure, analyze and report on the impact of campaign and demand activities on sales pipeline.

You've Got What It Takes If You...

• Write excellent emails: Proven experience writing concise and impactful email communications.

• Know your channels: 3+ years of experience creating omnichannel marketing campaigns

• Project manage like a pro: Strong project and program management skills.

• Execute events seamlessly: Expertise in event logistics and ability to manage multiple concurrent events

• Dig details: Detail-focused, self-starter with strong cross-functional project management skills. Depth of experience in verticals like government, education, healthcare a plus.

• Roll up your sleeves: Hands-on experience managing campaigns across multiple platforms

• Think creatively, using AI prompts to be more efficient: Creative mind that thrives on ways to inspire and engage prospects.

• Build relationships easily: Skilled in cultivating trust-based working relationships across different functional teams.

• Love to win: Proven track record of executing effective campaigns that drive pipeline to reach company goals.

• Think marketing can be fun: Energetic and proactive team player with a sense of humor.

• Demonstrated commitment to valuing diversity and contributing to an inclusive working and learning environment

• Consideration for privacy and security obligations