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Senior Director, Marketing

Cornerstone OnDemand

4.6

(93)

Multiple Locations (Remote)

Why you should apply for a job to Cornerstone OnDemand:

  • Ranked as one of the Best Tech Companies for Women in 2023
  • 4.6/5 in overall job satisfaction
  • 4.7/5 in supportive management
  • 90% say women are treated fairly and equally to men
  • 97% would recommend this company to other women
  • 100% say the CEO supports gender diversity
    • Ratings are based on anonymous reviews by Fairygodboss members.
  • We offer Wellbeing Days (paid days off during the months of July, August, and September) so our people can focus on their wellness.
  • The Cornerstone Family First Initiative is a one-time initiative covering reimbursement for some out-of-pocket fertility expenses.
  • Full-time Cornerstars may be eligible for tuition reimbursement to support personalized learning and growth.

    • #req9996

    Position summary

    an, build and develop the Cornerstone marketing plan to deliver high-impact, integrated campaigns to generate qualified leads, sales prospects and market awareness in target segments

    • Partner with the key stakeholders to understand the market landscape and sales priorities in order to develop efficient programs and tools

    • Manage the regional Marketing teams

    • Measure and report on success of marketing programs and campaigns

    • Align marketing programs and activities with overall corporate marketing strategy

    • Collaborate with other local leaders to establish and develop thought leader and analyst relationships

    • Develop localized content to support our go-to-market and account-based strategies and messaging for various countries

    • Implement regional field marketing events, manage regional sales tools portal, and support sales enablement initiative

    • Align with and implement regional partner marketing programs

    • Deploy industry best practice digital and social marketing to support the key business objectives. This includes content syndication, social media, SEM/SEO

    • Effectively manage agency relationships and ensure that they are delivering the targeted outcomes and returns as necessary

    • Manage regional marketing budget

    • Be a thought leader in the region for Product Marketing and Influencer Marketing

    • Consideration for privacy and security obligations

    You've got what it takes if you have...

    • Bachelor's degree in Marketing, Communications or equivalent work experience

    • 15+ years of relevant experience in IT industry, preferably in SaaS and Software

    • 8+ years as regional Marketing lead

    • Super familiar IT marketing landscape in the Asia region

    • Experience with Salesforce.com and Marketo marketing automation systems

    • Strong business insight, superb knowledge of marketing best practices

    Why you should apply for a job to Cornerstone OnDemand:

  • Ranked as one of the Best Tech Companies for Women in 2023
  • 4.6/5 in overall job satisfaction
  • 4.7/5 in supportive management
  • 90% say women are treated fairly and equally to men
  • 97% would recommend this company to other women
  • 100% say the CEO supports gender diversity
    • Ratings are based on anonymous reviews by Fairygodboss members.
  • We offer Wellbeing Days (paid days off during the months of July, August, and September) so our people can focus on their wellness.
  • The Cornerstone Family First Initiative is a one-time initiative covering reimbursement for some out-of-pocket fertility expenses.
  • Full-time Cornerstars may be eligible for tuition reimbursement to support personalized learning and growth.