Digital Assets Business Marketing Director

offers a flexible/hybrid model of 3 days onsite and 2 days remote (onsite Tuesdays, Wednesdays and a third day unique to each team or employee).

The impact you will have in this role:

Being a member of the Business Marketing Team within the Chief Client Office (CCO) Business Unit, the marketing specialist plays a key role in our dynamic and evolving team of dedicated marketers and helps us take our programs to the next level of success by applying digital marketing and content development savvy to increase awareness of and drive sales leads for DTCC services.

The CCO is focused on providing a consistent Client Experience across all business lines and geographies, enabling enhanced Client Satisfaction, Revenue Growth and Business Line Success. The CCO function includes Sales, Partners, Relationship Management, Integration, Marketing & Communications and Sales Analytics & Operations.

Your Primary Responsibilities:

• Supports the development and execution of marketing programs/initiatives aimed at raising industry awareness and generating sales leads for DTCC products and services. Specific tactics include but are not limited to: asset development, writing, digital marketing and communications, advertising, social media, budget maintenance, etc.

• Liaises with assigned business contacts and other key internal and external collaborators

• Maintains detailed, updated knowledge of relevant DTCC products and services, especially as it relates to the businesses assigned

• Understands market drivers, competitive landscape and target clients

• Collaborates with Sales, Relationship Management and Product Management to ensure alignment on all initiatives

• Partners with regional marketing counterparts on relevant product marketing initiatives by region

• Coordinates with direct team as well as broader Marketing & Communications team to ensure brand alignment and collaboration on cross promotional opportunities

• Updates various performance metrics; produces and distributes reports to partners

• Project management including planning and scheduling, issue identification, resolution, customer concern and communication

• Aligns risk and control processes into day to day responsibilities to monitor and mitigate risk; advances appropriately

Qualifications:

• Minimum of 4 years of related experience

• Bachelor's degree preferred or equivalent experience

Talents Needed for Success:

• Writing experience - Through a marketing, media relations or news reporter role.

• At least 2-3 years of digital marketing experience

• Marketing automation knowledge and experience

The salary range is indicative for roles at the same level within DTCC across all US locations. Actual salary is determined based on the role, location, individual experience, skills, and other considerations. We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.