Digital Demand Strategist

IBM

4

(723)

Petaling Jaya, Malaysia

Why you should apply for a job to IBM:

  • 4.4/5 in supportive management
  • 82% say women are treated fairly and equally to men
  • 80% would recommend this company to other women
  • 91% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.

    #36254

    Position summary

    EAN market through to ensuring marketing objectives are strategically aligned across the buyer's digital journey and dynamically adapting campaigns to deliver higher quality responses and improve conversion rates.

    Building marketing strategies designed to drive growth.

    End-to-end strategic design of the full customer experience, using account- and technology-based marketing tactics, working closely with the Field Marketers and Demand strategists.

    Required education

    Bachelor's Degree

    Preferred education

    Bachelor's Degree

    Required technical and professional expertise

    • Experience in relevant markets creating and implementing successful digital marketing plans, leveraging a range of tactics and technologies within budget, and on time.

    • Ability to work with cross functional and multicultural teams, collaborating independantly and comfortable with ambiguity

    • Understanding of B2B technology products, sales cycles, and solution positioning.

    • Highly empathetic, able to imagine walking in our customers' shoes

    • Understand current and emerging marketing technologies and fundamentals of digital marketing

    • Mix of "right brain, left brain" analytical and creative thinking.

    • Strong project management, time management, prioritization and organizational skills

    • Able to make rapid decisions and assert proposals based on data-driven insights

    • Strong executive presentation and stakeholder management skills

    • High effectiveness working cross functionally to drive plans through to execution

    • Fluent in English.

    Preferred technical and professional experience

    Additional ASEAN language would be desireable

    YOUR LIFE @ IBM

    In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

    Being an IBMer means you'll be able to learn and develop yourself and your career, you'll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

    Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

    Are you ready to be an IBMer?

    ABOUT IBM

    IBM's greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

    Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we're also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business.

    At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it's time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

    IBM is proud to be an equal-opportunity employer. All qualifiedapplicants will receive consideration for employment without regard to race,color, religion, sex, gender, gender identity or expression, sexualorientation, national origin, caste, genetics, pregnancy, disability,neurodivergence, age, veteran status, or other characteristics. IBM is alsocommitted to compliance with all fair employment practices regardingcitizenship and immigration status.

    OTHER RELEVANT JOB DETAILS

    For additional information about location requirements, please discuss with the recruiter following submission of your application.

    Why you should apply for a job to IBM:

  • 4.4/5 in supportive management
  • 82% say women are treated fairly and equally to men
  • 80% would recommend this company to other women
  • 91% say the CEO supports gender diversity
  • Ratings are based on anonymous reviews by Fairygodboss members.