GTM Product Marketing Manager/Senior Manager

raft inspirational stories and deliver groundbreaking experiences to people around the world. We develop campaigns, go-to-market programs, sales plays, events, and sales enablement. Our success is defined by our ability to deliver relevant content that creates interest, sales pipeline, and ultimately, retains customers.

Role Description:
We're looking for a self-starting, team-oriented, and passionate Product Marketing Manager to join our team focused on GTM strategy and execution. You will own a wide variety of initiatives that support pipeline generation and help drive deals to close. The ideal candidate will have a passion for navigating ambiguity, driving clarity, and influencing strategy.

Our current opening is on our CSG PMM team.

Responsibilities

• Be the product Go-To-Market expert for stakeholders across marketing and distribution for the specific product line that you represent

• Develop succinct and effective sales training materials (training, FAQs, etc.), making it easy for non-technical sales to understand our Services landscape.

• Define and build sales plays, competitive programs, and create high-quality content, while aligning to supporting marketing campaigns

• Leverage customer insights to drive recommendations and strategy

• Own key sales communications and updates

• Create, recruit, and produce content for Salesforce events such as World Tours, Dreamforce, webinars, and 3rd party events

• Align to named global distribution leaders to drive marketing and sales alignment, sales programs, and pipeline generation

Required Skills:

• 5-8+ years of experience in a related field: field marketing, integrated marketing campaigns, Sales Programs, Product Marketing, Sales, or Go-To-Market background.

• Expertise in Salesforce products/ services and/or other SaaS and B2B technology platforms and their ecosystem.

• Ability to confidently pick up and lead new projects even in the face of ambiguity.

• Hands-on experience building a range of marketing assets, including compelling sales plays and enablement materials, succinct slide pitch-decks, and event/webinar content.

• Ability to use data and analytics to drive decision-making as well as a consistent track record of setting and delivering against measurable marketing metrics.

• Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a dynamic environment.

• Ability to establish good working relationships with cross-functional teams and align with global peers and stakeholders.

• Strong collaboration skills with a willingness to drive hands-on tactical execution.

• Strong communication skills, both written and verbal.

• Confidently deliver presentations to audiences of all sizes.

• Demonstrated experience driving adoption & consumption strategies is highly desired.

• Understanding of post-sale experiences and services delivery is ideal but not required.

Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.

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Posting Statement

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In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://https://www.salesforcebenefits.com.