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adcast Products and Services is a senior leadership role responsible for defining and executing the strategic vision for a comprehensive suite of broadcast and audio solutions with specific focus on digital audio monetization and advanced in-car analytics. These solutions are centered on audience measurement and attribution, digital audio advertising, and data-driven monetization across connected car and digital audio platforms. This global role collaborates with product strategy and product development and leads the business requirements development, international market expansion, and commercial partnerships to drive innovation and revenue growth.
Key Responsibilities
Define and prioritize business and functional requirements for broadcast radio products, with immediate focus on digital audio monetization and advanced analytics.
Lead cross-functional teams in the development of audience measurement tools and digital audio advertising capabilities, including ad insertion, targeting, and analytics.
Oversee product lifecycle management, ensuring alignment with market needs and technological advancements.
Coordinate closely with the Global Broadcast Business Development and Automotive Teams.
Present strategies and business models to executive management
Coordinate and identify synergies with video monetization team
2 . Pricing & Monetization
Set pricing models and commercial terms for broadcast products and services, including tiered offerings and revenue-sharing frameworks.
Lead efforts to optimize digital yield and inventory management across broadcast and digital platforms.
Work with finance and legal teams to ensure compliance and profitability in all markets.
Develop and execute strategic plans for international growth, targeting key regions across Europe, Asia-Pacific, and Latin America.
Engage with broadcasters, regulators, and industry bodies to promote adoption of broadcast technologies and standards.
Represent the company at global industry events, forums, and trade shows to advocate for broadcast innovation.
Establish and manage strategic partnerships with commercial technology vendors in Ad Tech, ad agencies and 3rd Party Data customers.
Negotiate and oversee service agreements and partnerships that support product deployment and monetization.
Collaborate with engineering and business development teams to ensure partner integration and service delivery.
Build and mentor a high-performing global team across product and business development functions.
Foster a culture of innovation, accountability, and collaboration.
Align team goals with broader corporate objectives and performance metrics.
Qualifications
10+ years of experience in broadcast media, digital audio, or related technology sectors.
Proven track record in product development, international and/or domestic business strategy, and partnership management.
Deep understanding of audience measurement methodologies and digital advertising ecosystems.
Strong negotiation skills and experience with pricing strategy and contract management.
Excellent communication and leadership abilities, with a global mindset and cultural fluency.
Preferred Experience
Prior leadership in companies focused on broadcast radio and digital audio platforms.
Experience working with broadcasters, and ad tech platforms such as Triton, DAX, or Trade Desk. Experience with Automotive OEMs is a plus.
Familiarity with regulatory environments and broadcast standards across multiple regions.
Life @ Xperi:
At Xperi, we value People, Customers, Performance and Innovation. We are dedicated to creating a workplace where all employees have a voice and sense of belonging, feel safe and valued, and are acknowledged for how their unique differences contribute to organizational culture and business outcomes.
Our employees and their families are important to us, and our comprehensive pay, stock and benefits programs reflect that. Xperi supports personal well-being, builds financial security and enables employees to share in our collective success.
Rewards include:
• Competitive compensation (salary, equity and bonuses) and comprehensive benefits designed to foster work-life balance, care for your health, protect your finances and help you save and invest for the future.
• Generous paid time away from work, including flexible time off, holidays and sick time, health and wellness initiatives, and a charitable match program to help you give back to your community.
• Great perks, which vary by location and can be site-specific: employee discounts, transportation reimbursements, and fitness facilities.
A flexible, hybrid work environment combining the best of in-office collaboration and community-building along with the benefits of working from home.