Hi ladies,
What do you find is your best plan of attack to gain followers for your clients on FB and IG? Would love to hear insights!
Thanks,
Kristina
5
3 Comments
3 Comments
Ehryn Kramer
108
Freelance small retail market consultant
11/17/20 at 5:05PM UTC
in
I was literally interviewed for this exact position for a real estate company in Maryland. I answered an ad on Craigslist for the interview. However i find it ironic that they separated the grassroots effort of posting the position online from the efforts associated with social media promoting. They aren't much different. My approach has always been to go directly to your market as a PERSON (even company mascot), not a company. There essentially is no such thing as a social corporation. A corporation is a lifeless entity with a fancy sticker on it. First you must identify the market if you hadn't already. Secondly, segment this market into easily recognizable archetypes. Thirdly, look for these archetypes in the form of market MICRO influencers in your region. From here I may attempt to make this group into customers through cold calling about partnerships. Make sure that the PERSON/mascot that the influencer is promoting relates to the EMOTIONAL needs of your markets. (This may cause you to revisit your value proposition and product core design strategy) Instagram has a whole sector dedicated to partnering programs to make it easy for influencers to promote your brand without defying FCC regulations. This is just one very general example. Feel free to inbox me. I have more ideas, however I would need to know a little but more about the problem you are trying to solve.
User edited comment on 11/17/20 at 5:08PM UTC
2
1 Reply
Kristina Johnson
18
Social Media Manager
11/17/20 at 5:10PM UTC
in
Thanks so much for the reply! I just inbox messaged you! :)
Reply
Andrea Gansky
19
Early Childhood Professional
11/17/20 at 9:08PM UTC
in
Post, post and post! The more often you post, the more visible you are. You can also do incentives for liking/sharing and asking clients to leave reviews. Be as active as possible and always invite those that liked or comment to like your page as well!
Reply
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