Social Media Marketing Tip of the Day - 10/19/20
Video captions: they’re not just for following that Netflix show while you’re munching on crunchy snacks.
These days the idea of making your content “mobile-friendly” is top-of-mind for many of us in the content-generation business, but are you also thinking about making it as “people-friendly” as you can?
Remember ABC– Always Be Captioning. Why?
According to the National Association for the Deaf, there are somewhere around 36 million Americans who are deaf or hard of hearing — that’s a lot of people who you may not be reaching with your multimedia content if you miss out on captioning.
That’s not to mention non-native speakers; Captions can help those viewing who might not otherwise catch 100% of what you’re trying to convey.
Then you have the rest of your audience (like me) who just keep their volume turned down or muted. I’ll admit: unless a video captures my interest right away, I’m probably not going to bother turning the sound up on my phone. Captions can help portray your point, even when people aren’t actually listening.
Most importantly, captions help with SEO. You’ll be glad to know that user-created captions — on YouTube in particular — are indexed by search engines as they crawl for content.
Are you captioning your videos on social media yet?
Browse recent posts
I recently was laid off from my job of 7+ years.
I sort of fell into the role, and I'm not sure if it's what I want to continue doing. The issue is, it's fairly difficult to break into a new industry when all of my professional experience is in another field. I'm not even quite sure what direction I'd like to go in, but I'm really fed up with the corporate world, and would really like to explore other options. Any advice would be greatly appreciated!
0 Likes • 0 Comments
Recently I have been in a transition in my life circumstances and I find myself looking for a 10 hr a week job.
I'm not even sure how to go about this. Any suggestions?
0 Likes • 0 Comments
I have an interview tomorrow and the place i am interviewing with wants me to fill out an "Acknowledgement of Education and Experience Verification" form that requires for me to select 1 of 2 options: 1) Yes, my current employer does know that I am interviewing and the agency's Human Resources office has my permission to verify my work, both performance and experience, with my current employer at this time OR 2) No, I do not wish to have the agency's Human Resources Office contact my present employer at this time.
If i am selected for a position and accept, I understand that my current employer will then be asked to verify my experience.
I currently work for a Temp agency and my Recruiter (contact at my agency) knows I am going to be interviewing tomorrow at the place I am interviewing at; however, the job I am on a Temporary assignment for does not know. Based on the form and options I have to choose from above, should I tell the company I am doing a Temporary assignment for that I am interviewing for the agency tomorrow? Apparently, they have to verify my work (consisting of performance and experience) with my current job. I don't want to have to worry about them telling me not to come back because they know I took off of work to interview for a job. Does anyone have any helpful advice?
0 Likes • 1 Comment
I’m a back up person
I recently started this new job back in October. I was assigned accounts and I have my own task well they had me back up person to this girl and now they are having me back up to this guy who is planning on leaving for a month. I’m still so much a newbie I haven’t at all picked up speed to do my work and cover someone else’s work. My last job did this too me as well but it was when lay offs happened. I was a back up person and got cross trained doing other task. My job ended up being a mesh of 3 different jobs no extra pay or a job title change. I’m starting to have fear it’s going to happen again. I experienced severe burn out that made me feel like I was going crazy. What can I do to prevent that from happening?
0 Likes • 0 Comments
Money?!
I'm looking to make no less than $22/hr.
Should I still list that amount even if the job posting the pay is $25/hr?
0 Likes • 3 Comments
It’s easier said than done to speak up at work—the irony.
This may feel especially true for women who need to navigate how to be assertive without worrying about appearing abrasive. After all, research suggests that women who use their voices at work (and break free from passive, people-pleasing gender role norms) can be labeled unlikable, which can take a toll on their careers. But keeping quiet can be even more damaging.
Join us for a discussion with Cornerstone—a leading cloud-based people development software provider—on how to handle this double-bind.
When: Wednesday, Dec 6, 2023
Where: Virtual at 12 PM ET
Hope to see you there! Register now for free! https://fgb.fyi/3Rv3ICA
1 Like • 0 Comments
Share your insight
Join an authentic community that helps women support each other at work. Share your professional experience or ask for advice — you can even post anonymously.