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Anonymous
11/12/20 at 8:21PM UTC
in
Career

What do you do when your career is in stasis?

After spending time in traditional CPG marketing and launching some exciting products, I had wanted to expand my learning as a general marketer by taking on new roles that would teach me about the fast-growing e-commerce and digital marketing world. Since traditional CPGs didn't offer those opportunities, I ended up taking a role at a leading e-Commerce company - thinking that it would set my career in the right direction. Unfortunately, the company's culture was toxic. I found myself looking for another job within a year, and eventually escaped to a startup specializing in online subscriptions. I had thought that gaining digital and e-Commerce marketing experience at a fast-paced startup would help me appear more well-rounded and dynamic to marketing recruiters. However, I have failed to gain any traction in applications in the last two years. It seems that CPG recruiters think I'm off-track, and startup recruiters want someone more ingrained in very specific marketing experience (ie, acquisition growth). At the same time, it's been difficult moving up within my current company because it only likes to promote ex-consultants to leadership roles. I was promoted to senior manager after 5 months when I joined, but it's been an uphill battle ever since despite my high performance reviews. I've tried to continue apply to new roles and use my network to get referrals, but even then I'm not able to get interviews or get very far in the interview process. I'm literally out of ideas. I fear that I'll be stuck in middle management at one company forever. Any ideas on how to get out of this?

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