Do you consider yourself to be a Brand?

I had Starbucks this morning. I had to stop and think “ what do you have in common with Starbucks“? You are both a brand. Don’t think you have a personal brand? Of course you do! Everyone has a brand, whether they want to have one or not. I believe that the stronger your personal brand, the better chance you have at demonstrating your value to employers, getting paid more, getting more opportunities, etc. So, what’s the first step in building it up? Identify your strengths; the unique things that YOU bring to the table. Start by writing a list. You can use this list to update your resume, your personal website, and/or any other profiles!