g measurable results through TikTok's suite of advertising products. BPMs partner closely with Client Solutions Managers (CSMs) to unlock opportunities, solve problems, and deliver seamless client experiences in a fast-paced, evolving environment.
Responsibilities
- Act as a strategic advisor to clients by demonstrating deep product knowledge and delivering tailored solutions that meet unique business goals.
- Lead the account planning process and align cross-functional resources to client priorities and long-term growth.
- Elevate TikTok's brand narrative.
- Drive revenue growth, foster strategic conversations, and build relationships across client organizations.
- Grow global client relationships and scale product adoption across brands and markets.
- Deepen penetration across brands and markets, identifying whitespace opportunities and unlocking incremental investment.
- Create compelling sales presentations and proposals leveraging internal insights and market intelligence to influence and persuade.
- Educate clients on best practices, product updates, and new solutions to drive adoption.
- Manage the full sales lifecycle, including proactive issue resolution, campaign troubleshooting, and optimization in collaboration with CSM.
- Collaborate cross-functionally with product, measurement, creative, and operations teams to enhance client outcomes and inform future roadmaps.
- Identify opportunities to improve TikTok's ad products and advocate for enhancements that better serve clients and agencies.
- Analyze campaign performance, deliver actionable insights, and continuously iterate to improve results in collaboration with CSM.
Qualifications
Minimum Qualifications
- 5+ years of media sales, digital marketing, brand advertising, and/or online advertising experience.
- Experience with digital media (i.e.- Digital TV CTV, OTT, social media, etc.).
- Track record of building compelling presentations leveraging industry and internal proof points.
- Knowledge of the self-serve platform, auction, and biddable form of digital advertising buying.
Preferred Qualifications
- Proven ability to establish relationships with advertisers, agencies and C-level executives.
- Track record of delivering and exceeding revenue goals.
- Experience working with global and regional accounts with an understanding of market-specific dynamics, media landscapes, and regulatory environments.
- Deep experience working across the full marketing funnel, with a nuanced understanding of advertiser challenges, measurement, and KPIs.
- Collaborative and team-oriented, with a solution-first mindset and a desire to contribute to a positive team culture.