ts and enriching development workshops will be available for you to explore. Here, you will utilize your knowledge in real-world scenarios while laying a strong foundation for personal and professional growth. It runs for 12 weeks.
Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to TikTok and its affiliates' jobs globally. Applications will be reviewed on a rolling basis. We encourage you to apply as early as possible. Please state your availability clearly in your resume (Start date, End date).
Summer Start Dates:
- May 11th, 2026
- May 18th, 2026
- May 26th, 2026
- June 8th, 2026
- June 22nd, 2026
Responsibilities:
- Drive go-to-market strategies - including targeting, segmentation, positioning, value props, messaging, marketing channels, and budgets - across the seller journey to convert, grow, and retain our sellers.
- Partner with marketing teams to ensure product suite is on-message and maximized across each channel.
- Develop and implement data-driven lifecycle marketing strategies to promote product growth and retention.
- Be the Voice of the Customer, by managing input and feedback from various types of users (end-users, merchants, creators, employees)
- Partner with Product Management, Design, Data Science and Engineering to identify impactful product opportunities and prioritize efforts
- Build research to help influence Product Roadmap: ROI analysis, dependency analysis and other techniques to prioritize the product requirements.
Qualifications
Minimum Qualifications:
- Currently pursuing an MBA degree.
- Able to commit to working for 12 weeks during Summer 2026.
- Experience in product marketing, growth or lifecycle marketing in eCommerce, social commerce.
- Experience working with product management, analytics and design to scale products.
- Experience in growth and lifecycle marketing via email, in-product, content marketing and other owned channels.
- Ample experience working with and influencing cross-functional partners (marketing, design, copywriting).
- Familiarity with marketing automation, A/B testing and analytical tools.
Preferred Qualifications:
- Industry knowledge of eCommerce.
- Previous marketing asset design experience.
- B2B marketing experience.