In direct response to your question, I think sharing the adoption/reaffirmation of the dress code in response to client complaints is adequate (and conveys the significance of the issue.) I also think you should make sure it's clear what happens if someone doesn't adhere to the dress code (sent home to change, sent home for the day unpaid, etc.)
So our firm (financial services) rolled out a "dress for your day" policy (with examples) that I think might be applicable.
1) business suit when it's a client expectation, expectations are unknown, or meeting a product partner who also wears professional attire
2) Blazer or jacket while leading regional Zoom call
3) Sleeved blouse and tailored capri pants when attending regional luncheon
4) Slacks, sweater, and a collard shirt when greeting a client at the office
5) Denim jeans and a long-sleeved button-down or polo shirt on days when there are no appointments scheduled with clients
Standard guidance that clothes should be clean and free from tears, holes, frays, and excessive wrinkles. It's never okay to wear clothes with inappropriate language, poor fit, low cut, sheer, strapless or thinly strapped tops, shorts, beachwear, exercise/yoga attire, sleepwear, flip flops, beach sandals, athletic shoes, or fashion hats.
They provide details on business, business casual, and smart denim.
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