If you truly want to control your own destiny you should market yourself but that means you need to be able to negotiate develop plans and marketing materials with no other help. if you enlist an agency to do it for you then you give them a portion of your earnings because they will want that from you by the hour. They control the contract and the content with the client and if you fail they will replace you with no notice. That being said it can be super rewarding if you do it well and you will never have to answer to anyone else if you are the boss. Decide the why first and then seek out others that have been successful in your field who you can mold your own destiny after.
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