Has anyone ever hired someone to help them "rebrand" by updating/tweaking, etc. their LinkedIn profile? Also, how much weight do recruiters place on LinkedIn?

15 Comments

1. AnonymousJanuary 10,2025 at 2:58PM UTC

   Perhaps seek a resume writing service. I used one 5 yrs ago & landed a job in less than a month.

   However, I would absolutely not pay $500!!

2. AnonymousJanuary 10,2025 at 3:43PM UTC

   I'm set with my resume, this is more of a rebrand. People in this industry have told me that LinkedIn presence is just as important as the resume. During our intro call, I received some good tips on things I hadn't considered.

3. AnonymousJanuary 13,2025 at 11:21AM UTC

   OP here - thank you for your advice! I feel like I’m navigating uncharted waters. I’ve been networking in the “new” field and have my resume all set. I’ve also been getting ideas from looking at other LI so I probably have enough to go with. ps - I worked with a wonderful career coach who charges per session at a reasonable fee. DM me if you want more info (this is not a solicitation. I would genuinely recommend this person. ).

4. Vanessa LontocJanuary 10,2025 at 4:25PM UTC

   Quite frankly, that seems a lot to charge for LinkedIn profile optimization. Unless it includes creating assets for you and also tweaks on your traditional resume.

   There's some truth in terms of your activities on LinkedIn that could influence your candidacy. I am active on LinkedIn to strengthen my personal brand and position myself as a thought leader. BUT this takes time, not something that will happen in 2 weeks. You can contribute every single day for a month here and that still won't necessarily make you a subject matter expert. It's going to take time and consistency. Here's where you can contribute and start: https://www.linkedin.com/pulse/topics/home/

   There are many articles you can find in terms of LinkedIn profile optimization that you can do on your own in the meantime. It may help though if someone can give you feedback. I suppose I personally don't want to pay for $500 just for LinkedIn optimization.

   I have paid a graphic designer though to design my traditional resume with my art direction since I'm in marketing and I want it to look a certain way to demonstrate how I market myself.

5. Maya FrankJanuary 10,2025 at 4:37PM UTC

   You can easily do it yourself with just some research, utilize chat GPT, and using canva or something similar to create your background banner.

6. AnonymousJanuary 10,2025 at 4:50PM UTC

   I think it’s a great idea. Make your linked in profile as compelling as possible. Make sure you check what they’ve done prior and interview former clients to see the responses. If I was younger I would definitely go for it. I’d even hire someone to help me do social media content like interview videos etc. heck I’d probably take some serious classses in presentation via videos etc. this is often required in addition to resumes. I’m probably going to retire once I leave the job where I am currently so don’t need all that right now. Marketing yourself is the thing these days. Go for it and good luck.

7. AnonymousJanuary 10,2025 at 6:22PM UTC

   I personally wouldn’t pay for what I can do myself. Yes they can make suggestions but in the end you must maintain it. Former recruiter. Use it daily, do not need to post a lot to get attention. What’s key is WHO you are connected to and getting THEIR attention. I’m strategic. I’m connected to decision makers within HR. And higher roles in companies because my current role exposes me to hundreds. I’m a connector, strategic thinker and feel relevant enough: if you want to be noticed connect with those who can make a difference in your journey. If you want to do a video of yourself then do it within LinkedIn. But prepare yourself what you do, say, your intonation everything will be judged. Try it. If it doesn’t work find another route.

8. Joan Williams, Senior Talent Acquisition SpecialistJanuary 10,2025 at 8:59PM UTC

   What field are you currently in and what field are you trying to transition into?

   Also, what level are you?

9. AnonymousJanuary 11,2025 at 2:08PM UTC

   My two cents - whether you're considering paying someone to help with your career pivot or you'd like to do it for free, look for folks who have made the same or a similar career pivot (ex/ teacher to project manager). Connect with them on LinkedIn and ask for a 15 minute "coffee chat" to learn more about their pivot and glean from their experience to facilitate your own pivot. (For free advice on how to craft a message asking for a coffee chat, try google and then use chatgpt - there is a free version - if you need help drafting your own message.) There are career coaches out there who specialize in helping folks pivot from one career to another. Regardless of whether you use a career coach, the key is identifying the skills you already have and where they align with other roles and then positioning yourself as someone who uses those skills to add value to any organization. If you identify a skills gap, consider investing your time (and money) into building those skills using udemy, coursera, linkedin learning, alison, etc. Best of luck with your career pivot!

10. AnonymousJanuary 11,2025 at 5:55PM UTC

    Exit interviews seem like a joke to me if there has been constant candid respectful communication through the duration of the relationship. They’re a formality, a proverbial check of the box and I would pass.

11. AnonymousJanuary 12,2025 at 1:58AM UTC

    Recruiters place strong value on LI. The resume/profile are a pairing. A well developed profile for a job seeker is a must. It does take some work to get it completed.

12. AnonymousJanuary 12,2025 at 4:20PM UTC

    Why not take it on yourself, no one knows you like you. Paying someone who has not worked with you and does not know your field is not a good option IMHO. I review many LI profiles and can tell who is genuine and not about their experience and information. Be sure the resume and LI both are the same and feature your expertise in the areas and the key words that align with your wanted new career. Yes, recruiters, hiring managers and others do review and care what it says. Take the time to look at others who have made the same switch and see if you can glean the things they have on their profiles to help yours. Good luck.

13. AnonymousJanuary 12,2025 at 4:35PM UTC

    I did hear this from a professional who does career rebranding. Your LinkedIn should be a digital version of your resume. Post and repost things that resonate with the kinds of jobs you want.

14. Vanessa WhartonJanuary 13,2025 at 3:21PM UTC

    Hi. Personally, I follow Adam Karpiac and subscribe to his weekly newsletter on LinkedIn. His rates fall in this range of assistance to re-do your resume and LinkedIn profile. He has helped many people secure new roles either significant pay raises, ??Check him out!

15. AnonymousJanuary 17,2025 at 2:44PM UTC

    In my experience, it was worth every dime. I spent over two decades with a company and even though I moved around internally, I had no idea what the outside world was like when it came to resumes and LI. She set it up where I was following industries I was interested in, and groups/associations. I made a lot of contacts that way.