I see I am late to the party and everything went well! Congrats. In case it was not mentioned, here is what I do:
The best thing that you can do besides the obvious which you stated is research the company. Dig through their website, read their annual reports for the last three years, learn about their competition, figure out the industry/familiarize yourself with it, get a feel for the company culture, read articles about its successes and failures.... Anything you can find. The internet is a beautiful thing and due to the way that Google works, I would search it and bing.
Then, when they ask you questions, you can tailor your responses. You can also be educated about the position and company. I have looked into a few and discovered they are not a good fit and withdrawn. So, if it is a new company, it is particularly helpful. Don't feel like you need to know all the numbers and statistics, but if the company has done something inspirational that you think you may be able to tie back to, then memorize it. You will knock their socks off for the sheer amount of effort.
I knew a Director who is virtually impossible to impress, hard to work for, and feared by her employees. She is the company President now. ;) When she said she needed a new Assistant and hers was resigning, I felt my stomach cringe because when the staff saw her on the security monitors they would run and hide. She also had particular difficulty with females. Long story short, after a LOT of candidates, we did some interviews and one stood out to me. This position was all about fit and grit and I thought she had both and could go toe to toe with the Director.
The director was lukewarm about everyone until the candidate showed up the next day and dropped off a poster. It had the "Top 12 Reasons I Am Perfect For This Position". I hadn't ever seen anything like it before or since. The boss was impressed and a relationship began. They were together all the way up through her promotions, but her Assistant did not want to transfer to the home office with her when they expanded and were acquired by a larger company.
Now, she is running everything here. Her boss trusts her enough to be her boots on ground states away. She is irreplaceable. They have been together twenty years. A lot of marriages don't last that long.
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