I need to make a career pivot due to the industries available after moving to a new area.

I need to make a career pivot due to the industries available after moving to a new area. What is the best way to tie your D2C marketing background to a primarily industrial and manufacturing B2B location?

I can sell myself to progress to final rounds but then I hear that I great experience but not for this location. The industries require delivering marketing solutions and technical services. I've tailored my resumes, perfected my pitch and outlined what I offer and proven results.

I've been searching from this new area for 9 months. I recognize it's a difficult market but I can't seem to transfer my skills and want to avoid hearing you great experience but not for this area / industry. I don't feel that even in a better market would my experience be a fit.

While willing to start over in a new field, I can't convince companies to give me a chance. I'd appreciate your advice!

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  1. Anonymous

    Have you ever asked for feedback? I know most hiring teams don't make the time to give feedback but perhaps, you still can ask. It's worth a try, anyway!

    I wonder if there's something in particular your seeing/hearing or picked up in these interview rounds that gives you some idea "what's the thing I'm missing" to lock in the job.

    It also might be a good idea to see if you can look up a few folks in the role you want and see if anyone would be willing to give you like an informational interview. Maybe they can review your resume and give you tips.

    I'd also say, leverage AI tools like chatgpt, copilot etc and run your resume through to get advice on how to perfect your pitch for job and get any other insight that might help set you apart from other candidates.

    It's a stiff market as you said but don't lose your spark! You've got this! Keep going. All you need is one "yes" and it's coming soon.

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