Typecasted

Anonymous

August 28,2022 at 12:20AM UTC

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Typecasted

I have a BS in merchandise marketing and a certificate from Harvard. My passion is visual merchandising and marketing. I seem to be typecast into store management because I have succeeded in motivating my teams, reaching KPIs, and drive to provide luxury guest service. I feel my current job wants to keep me in the same role because I have done well.

How do I find a position that feeds my passion for creativity through visuals and marketing?

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AnonymousAugust 28,2022 at 12:41AM UTC
Are you applying to merchandising positions or waiting for your current employer to promote you?
AnonymousAugust 28,2022 at 5:33AM UTC
When I applied for my current role, in the conversation it was shared that the company wanted to create an area visual merchandiser. This is really what sold me on accepting the job, the hope of getting that position later. When that position was created, I was encouraged not to go for it since it would be a demotion in title and pay.
AnonymousAugust 28,2022 at 7:56AM UTC
Time to look elsewhere
AnonymousAugust 28,2022 at 12:50AM UTC
Of course they want to keep you in place. You earn for them.
You'll need to build your book by doing work for different clients in different industries breaking away from the store management side of marketing. Start doing consulting for other clients. Explore ways to use your talents. And build your portfolio and experience so that other clients can see what you're capable of. Get creative and test your creativity.
AnonymousAugust 28,2022 at 5:30AM UTC
that's a different perspective I haven't thought of, I'll see how I can consult for other people. thank you