GameOps Manager
The RoleAs a GameOps Manager, you will be a key player in the execution and delivery of a variety of new and live campaigns, in order to improve key monetisation, engagement and retention metrics of our players. Together with the Senior GameOps Manager, you will own the campaign calendar and marketing roadmap to deliver a customer-centric strategy that maximises revenue generated from the app.
Ultimately, the team's objective is to drive the short- to medium-term performance of the game. This will be achieved through campaigns and new GameOps features focused on driving monetisation, engagement uplift, and retention metrics. You will utilise a variety of established practices and activities, including but not limited to:
- LiveOps execution and optimisation, with input into design
- In-app engagement events
- Sales and special offers
- Lifecycle flows and optimisation
- Content and feature marketing
- Out-of-app communications (push notifications, emails, etc.)
- New content promotions
- Community pages and content
- Retention campaigns and features
- Leading research initiatives
You will use your knowledge and experience in Segmentation, AB Tests and Analysis to improve all of the aforementioned. You should strive to ensure that all AB tests are robust and decisive, with clear objectives, hypotheses and outcomes.
You will have a focus on error free delivery having a keen eye for detail.
You will actively seek to improve our In house tools, our internal and external processes, our inter departmental communication and learnings.
You will work closely with data scientists and analysts to produce high quality reports, analysis, AB test conclusions, and real time monitoring dashboards to continuously improve the team's quality of decisions.
You will work with Developers, QA Managers, VIP Managers, CS Agents, Artists of all variations, UI designers, UA Managers and all other central teams to deliver continuously growingly successful campaigns, features and activities through collaboration and communication.
As a Game Operations Manager you should be data and KPI driven, identify trends in users behaviors, understand key motivators and drive towards data proven results and will have knowledge of competitors' GameOps events and activities.
Skills and Requirements- Experience running campaigns in a relevant industry, F2P and social Casino games is a plus
- Experience in mobile and Facebook games preferred.
- Analytical and data driven mindset
- Experience in running A/B tests
- Self-starter, takes initiative, with the ability to juggle multiple priorities under pressure and tight deadlines in a fast paced, changing environment.
- Experience implementing and managing initiatives driven by personalisation, customer segmentation, engagement, and customer LTV
- Some SQL experience is a bonus
- Good communication skills are essential with good presentation skills
About You- Detail-oriented with a strong focus on delivering results
- Great coordination and planning skills
- Self-starter who continuously seeks ways to improve processes
- Well-articulated and professional
- Collaborative and supportive team player
- Eager to join a small but growing team and have fun together!
- Value teamwork, shared success, and a positive atmosphere
Be bold, have fun… for the players!
This job description may have been reviewed and enhanced using AI-assisted tools to improve clarity, consistency, and inclusivity. All final content, role requirements and hiring decisions remain subject to human review and approval by Aristocrat.
Compensation PhilosophyWe offer a comprehensive pay and benefits package designed to stay competitive in the market, support your wellbeing, and recognise your contribution to our success. Our approach is underpinned by a pay-for-performance belief in rewarding individual impact. Your specific compensation package will be determined by factors such as your skills, experience, qualifications, and location.
Depending on your role and location, you may be eligible for annual bonuses and incentives, health and wellbeing benefits, paid time off, retirement plans, insurance coverage, and other local or statutory benefits.
Specific details about compensation and benefits for this position will be discussed during the recruitment process.
