I have never, in my 16 years in this business, had to work with such rude and egotistical clients.
Anonymous
I have never, in my 16 years in this business, had to work with such rude and egotistical clients. I am trying to understand what I may be doing wrong that is sabotaging my ability to forge a good relationship with some of my clients. I am in the employee benefits industry and see a lot of clients who don't understand insurance but want me to think that they do. I don't treat them any differently than other clients but it becomes obvious that they don't know what I think they know and I probably came off as condescending or they just feel intimidated or insecure and we get off on the wrong foot. I'm looking for advice on how to handle a client with an ego or an insecurity so that we can build a bridge and create a lasting relationship where I'm seen as a trusted advisor and not a threat.


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