Climbing the ladder doesn’t always mean switching companies—it can mean shifting departments, trying something new, or stepping into leadership from within. At Brother USA, making moves internally isn’t uncommon. In fact, it’s encouraged. Brother USA is committed to employee morale and, ultimately, success—which may mean shifting mindsets (and jobs). The company offers employees a whole bunch of opportunities to grow their skill sets and network to build internal relationships.
That’s why we’re sitting down with Lena Cohen-Hawkins, DEI/Culture and Corporate Communications; Melissa McLain, the Senior Director of Marketing Operations; and Madison Guyon, the Brand Protection Manager. Together, they’ll share real-life insights, lessons learned, and tangible strategies to help you take the next step—right where you already are. In this webinar, you’ll learn about:
How to prepare to navigate your internal career journey with intention
How to shift your mindset and grow your skill set to make internal career moves
How to build a strong internal network and foster authentic workplace relationships
This event will be recorded and posted here following the event. We'll also email the recording directly to everyone who registers. By registering, you agree to share your email and profile information with the participating company.
Want to attend but can’t make the webinar date work? No problem! Register anyway and we’ll send you the recording for you to watch on your own time.
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Lena Cohen-Hawkins is the Director of DEI/Culture & Corporate Communications at Brother. In this dual-role, she leads company-wide DEI strategy and cultural transformation, while also overseeing internal communications, shaping the corporate brand, and driving employee engagement. Collaborating with executive leadership, Employee Resource Groups, and the Corporate Social Responsibility committee, Lena designs initiatives that align with Brother’s mission and values—advancing belonging, equity, and purpose across the organization. Prior ...
Melissa McLain is a forward-thinking marketing executive and people leader, known for her ability to blend strategic vision with a deep commitment to talent development. As Senior Director, Marketing Operations Brother USA, Melissa has been instrumental in transforming the capabilities that propel marketing effectiveness, efficiency, and governance. Over her decade-long tenure at Brother and in her 20-year career, Melissa has led high-impact marketing initiatives that delivered measurable business results—from optimizing retail media ...
Madison Guyon is the Brand Protection Manager at Brother USA. She began her career at Brother in September 2019 on the Sales Development Team, where she supported customers in the field, uncovered new business opportunities, and built strong relationships. During her time in Sales Development, Madison worked closely with several teams across the organization, which sparked her interest in marketing. Through networking and hands-on experience, Madison transitioned to the Channel Marketing Team in August 2021, supporting accounts such as ...
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