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TikTok

Product Operation Manager (SMB) - Merchant Platform, TikTok Local Services

Jan 20, 2026• Singapore

About us

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

★ 4.5 out of 5 · 6 reviews

  • Size: 10,000+ employees
  • Industry: Technology: Consumer Internet
View company profile ›

Why you should apply for a job to TikTok:

  • 4.5/5 in overall job satisfaction
  • 4.5/5 in supportive management
  • 100% say women are treated fairly and equally to men
  • 100% would recommend this company to other women
  • 100% say the CEO supports gender diversity

Ratings are based on anonymous reviews by Fairygodboss members. See all reviews ›

Responsibilities

Team Introduction
With the mission of "Inspiring New Life and Helping Good Business", Local Service is committed to becoming the most trusted local service platform for users and partners.
In Local Services, through POI, Video, LIVE, Search, and other various products, services and roles related to life are creatively connected, making the daily life experience richer, more unique and more innovative.
At the same time, Local Services creates an inclusive and fair healthy business environment, helping merchants, service providers, creators and other roles to continuously create revenue and improve efficiency.

Responsibilities
- Develop effective operations and Go-To-Market (GTM) strategies based on platform product capabilities and business requirements related to merchant acquisition and order volume.
- Collaborate with product and regional BD teams to map out merchant operations, merchant segmentation, and profiling. Identify current-stage merchant recruitment targets and develop merchant recruitment plans.
- Utilize tools for product and market insights to establish growth and recruitment targets, devising operational strategies to attract merchant engagement and enrich the variety of products on the marketplace.
- Possess a deep understanding of search and recommendation mechanisms, partnering with product and traffic teams to establish a merchandise incubation mechanism, thereby boosting the turnover of merchant-side products.
- Build a data monitoring and performance evaluation system for merchant and product operations. Continuously analyze and summarize merchant operations, product variety, and competitiveness. Identify issues from data and refine strategies and product optimizations.

Qualifications

Minimum Qualifications
- Bachelor's degree with minimum 5 years of experience in product operation in global context.
- Fluency in English.

Preferred Qualifications:
- More than 5 years of local service/e-commerce/O2O industry related operation/product operation experience. Experience in merchant product and merchant operations, with strong strategic and analytical skills.
- Strong project management and cross-functional team collaboration is preferred.
- Good communication and coordination skills, empathy, and patience.

Responsibilities

Responsibilities

Team Introduction
With the mission of "Inspiring New Life and Helping Good Business", Local Service is committed to becoming the most trusted local service platform for users and partners.
In Local Services, through POI, Video, LIVE, Search, and other various products, services and roles related to life are creatively connected, making the daily life experience richer, more unique and more innovative.
At the same time, Local Services creates an inclusive and fair healthy business environment, helping merchants, service providers, creators and other roles to continuously create revenue and improve efficiency.

Responsibilities
- Develop effective operations and Go-To-Market (GTM) strategies based on platform product capabilities and business requirements related to merchant acquisition and order volume.
- Collaborate with product and regional BD teams to map out merchant operations, merchant segmentation, and profiling. Identify current-stage merchant recruitment targets and develop merchant recruitment plans.
- Utilize tools for product and market insights to establish growth and recruitment targets, devising operational strategies to attract merchant engagement and enrich the variety of products on the marketplace.
- Possess a deep understanding of search and recommendation mechanisms, partnering with product and traffic teams to establish a merchandise incubation mechanism, thereby boosting the turnover of merchant-side products.
- Build a data monitoring and performance evaluation system for merchant and product operations. Continuously analyze and summarize merchant operations, product variety, and competitiveness. Identify issues from data and refine strategies and product optimizations.

Qualifications

Qualifications

Minimum Qualifications
- Bachelor's degree with minimum 5 years of experience in product operation in global context.
- Fluency in English.

Preferred Qualifications:
- More than 5 years of local service/e-commerce/O2O industry related operation/product operation experience. Experience in merchant product and merchant operations, with strong strategic and analytical skills.
- Strong project management and cross-functional team collaboration is preferred.
- Good communication and coordination skills, empathy, and patience.

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Additional Information

  • Posted: Jan 20, 2026
Apply on company site
Apply on company site

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