Real Estate Internal Communications Manager
Jul 17, 2026 San Jose
About us
TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.
- Size: 10,000+ employees
- Industry: Technology: Consumer Internet
Why you should apply for a job to TikTok:
4.5/5 in overall job satisfaction
4.5/5 in supportive management
100% say women are treated fairly and equally to men
100% would recommend this company to other women
100% say the CEO supports gender diversity
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Responsibilities
About Team
As the brand image shaper of the Real Estate team, REIC team 's primary focus lies in promoting the REF brand and products, managing public opinions, and strengthening internal teamwork. In our daily operations, we are committed to enhancing the positive reputation and impact of the Real Estate department, while consistently nurturing strong internal cooperation and collaboration.
Responsibilities:
- Develop and implement employee communication strategies and plans for the designated region, aligning with the company and departmental communication goals.
- Execute cultural activities within the department, including planning, organization, promotion, on-site management, and post-event communication.
- Manage departmental cultural communication channels, including but not limited to H5 content, copywriting, and video production.
- Support the establishment and promotion of the service brand, enhancing employee recognition and engagement through topics, events, and activities.
Qualifications
Minimum Qualifications:
- Educational background in Journalism, Communications, Directing, or a related field.
- Strong brand awareness, with the ability to identify and manage public sentiment effectively. Highly execution-oriented, optimistic, and capable of multitasking in a fast-paced work environment.
- Demonstrated creativity and strong writing skills.
- Strong collaboration skills, with experience working in cross-functional teams.
- Willing and able to travel internationally on a regular basis.
Preferred Qualifications:
- Experience working in a global organization.
- Experience in internal communications or employee engagement.
- Passion for real estate.
Job Information
[For Pay Transparency] Compensation Description (annually)
The base salary range for this position in the selected city is $97200 - $136800 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
About Team
As the brand image shaper of the Real Estate team, REIC team 's primary focus lies in promoting the REF brand and products, managing public opinions, and strengthening internal teamwork. In our daily operations, we are committed to enhancing the positive reputation and impact of the Real Estate department, while consistently nurturing strong internal cooperation and collaboration.
Responsibilities:
- Develop and implement employee communication strategies and plans for the designated region, aligning with the company and departmental communication goals.
- Execute cultural activities within the department, including planning, organization, promotion, on-site management, and post-event communication.
- Manage departmental cultural communication channels, including but not limited to H5 content, copywriting, and video production.
- Support the establishment and promotion of the service brand, enhancing employee recognition and engagement through topics, events, and activities.
Minimum Qualifications:
- Educational background in Journalism, Communications, Directing, or a related field.
- Strong brand awareness, with the ability to identify and manage public sentiment effectively. Highly execution-oriented, optimistic, and capable of multitasking in a fast-paced work environment.
- Demonstrated creativity and strong writing skills.
- Strong collaboration skills, with experience working in cross-functional teams.
- Willing and able to travel internationally on a regular basis.
Preferred Qualifications:
- Experience working in a global organization.
- Experience in internal communications or employee engagement.
- Passion for real estate.
About Team
As the brand image shaper of the Real Estate team, REIC team 's primary focus lies in promoting the REF brand and products, managing public opinions, and strengthening internal teamwork. In our daily operations, we are committed to enhancing the positive reputation and impact of the Real Estate department, while consistently nurturing strong internal cooperation and collaboration.
Responsibilities:
- Develop and implement employee communication strategies and plans for the designated region, aligning with the company and departmental communication goals.
- Execute cultural activities within the department, including planning, organization, promotion, on-site management, and post-event communication.
- Manage departmental cultural communication channels, including but not limited to H5 content, copywriting, and video production.
- Support the establishment and promotion of the service brand, enhancing employee recognition and engagement through topics, events, and activities.
Qualifications
Minimum Qualifications:
- Educational background in Journalism, Communications, Directing, or a related field.
- Strong brand awareness, with the ability to identify and manage public sentiment effectively. Highly execution-oriented, optimistic, and capable of multitasking in a fast-paced work environment.
- Demonstrated creativity and strong writing skills.
- Strong collaboration skills, with experience working in cross-functional teams.
- Willing and able to travel internationally on a regular basis.
Preferred Qualifications:
- Experience working in a global organization.
- Experience in internal communications or employee engagement.
- Passion for real estate.
Job Information
[For Pay Transparency] Compensation Description (annually)
The base salary range for this position in the selected city is $97200 - $136800 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
Responsibilities
ResponsibilitiesAbout Team
As the brand image shaper of the Real Estate team, REIC team 's primary focus lies in promoting the REF brand and products, managing public opinions, and strengthening internal teamwork. In our daily operations, we are committed to enhancing the positive reputation and impact of the Real Estate department, while consistently nurturing strong internal cooperation and collaboration.
Responsibilities:
- Develop and implement employee communication strategies and plans for the designated region, aligning with the company and departmental communication goals.
- Execute cultural activities within the department, including planning, organization, promotion, on-site management, and post-event communication.
- Manage departmental cultural communication channels, including but not limited to H5 content, copywriting, and video production.
- Support the establishment and promotion of the service brand, enhancing employee recognition and engagement through topics, events, and activities.
Qualifications
QualificationsMinimum Qualifications:
- Educational background in Journalism, Communications, Directing, or a related field.
- Strong brand awareness, with the ability to identify and manage public sentiment effectively. Highly execution-oriented, optimistic, and capable of multitasking in a fast-paced work environment.
- Demonstrated creativity and strong writing skills.
- Strong collaboration skills, with experience working in cross-functional teams.
- Willing and able to travel internationally on a regular basis.
Preferred Qualifications:
- Experience working in a global organization.
- Experience in internal communications or employee engagement.
- Passion for real estate.
Additional Information
- Salary: $97,200 – $136,800
- Posted: Jul 17, 2026